Identification on the Relationship Among the Dimensions of Measuring of Logistics Service Quality in the Ttransport Companies in Iranian Market
Subject Areas : مدیریت
Mahshid Ahmadi
1
(
M.Sc., Department and Management, Qazvin Branch,Islamic Azad University, Qazvin, Iran
)
Ali Badizadeh
2
(
Assistant Professor, Department and Management, Qazvin Branch,Islamic Azad University, Qazvin, Iran
)
Keywords: Servqual, Quality of logistics services, Transportation agencies,
Abstract :
Logistic, which was considered by the public as a military technique, in the civilian realm has been formed of a set of various disciplines and fields. But in this article we lay stress on the aspects merely related to freight handling.Current research, in terms of its purpose, is practical and in terms of data gathering method is a descriptive and surveying research. Using a questionnaire, the attitude of the subjects was examined and using the AMOS software, SPSS, we obtained descriptive and inferential statistics and SEM design. The results show that all five dimensions of reliability, tangibility, assurance, responsiveness, and empathy are related to each other. A remarkable point in this research is the negative relationship between the two dimensions of responsiveness and tangibility of services. With further research, the study has concluded that transport companies, despite the lack of or shortage of transportation equipment, by using lorries which aren’t in their own business possession , they meet their obligations and try to keep their customers satisfied and maintain their share of the competitive market.
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