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  • Determining the Key Indicators affecting Electronic Customer Relationship Management (e-CRM) Using an integration of balanced scorecard and fuzzy screening techniques (Case Study: Companies Covered by Parsian Data-Processors Group)

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Manuscript ID : IJO-1911-1124 (R1) Visit : 313 Page: 21 - 32

20.1001.1.25885723.2020.12.1.3.9

Article Type: Original Research

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