List of Articles

• Open Access Article
  • Abstract Page
  • Full-Text
  
  1 - Changes in Consumer Behavior in the Wake of Sanctions
  P. Ghaffari Ashtiyani A. Mozafari Z. Alemojtaba
• Open Access Article
  • Abstract Page
  • Full-Text
  
  2 - Impact of Product Packaging and Family Communication Patterns on Children and Parents Buying Behavior (Children and Parents Who Go Shopping in Entertainment and Shopping Centers)
  M. Miarrostami B. Kheiry
• Open Access Article
  • Abstract Page
  • Full-Text
  
  3 - Recognizing and Prioritizing Barriers of Using Points of Sale (POS) Devices in Saderat Bank of Bandarabbas City
  S. Mohammadi Pour S. M. Seyedi A. Esteghlal R. Samadi Tirandazi
• Open Access Article
  • Abstract Page
  • Full-Text
  
  4 - To Evaluate the Role of Organizational Functions in New Product Development (NPD) (Emphasizing on the Auto Industry in Iran)
  S. M. Seyedhoseini F. Zamani
• Open Access Article
  • Abstract Page
  • Full-Text
  
  5 - The Role of Cognitive Age in Status Consumption of Educated, Middle-Aged Iranian Consumers
  J. Abbasi M. Pourreza
• Open Access Article
  • Abstract Page
  • Full-Text
  
  6 - Investigation the Role of Relationship Marketing, Experiential Marketing and Cause Marketing in Customer Loyalty
  A. Sheidaei habashi A. R. Fazlzadeh M. Faryabi
• Open Access Article
  • Abstract Page
  • Full-Text
  
  7 - Determination of the Main Factors Influencing the Failure of Customer Relationship Management Projects (CRM) (Case Study: Customer Relationship Management Process Implementation Group Department of Mathematics and Computer Science, Amirkabir University of Technology)
  M. Khaleghy Baygy A. Banar A. Habibi Rad