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  • Vol. 9
  • Issue3 Vol.9
  • 3
    Issue 3 Vol. 9 Autumn 2014

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  • List of Articles


      • Open Access Article
        • Abstract Page
        • Full-Text

        1 - Changes in Consumer Behavior in the Wake of Sanctions
        P. Ghaffari Ashtiyani A. Mozafari Z. Alemojtaba
      • Open Access Article
        • Abstract Page
        • Full-Text

        2 - Impact of Product Packaging and Family Communication Patterns on Children and Parents Buying Behavior (Children and Parents Who Go Shopping in Entertainment and Shopping Centers)
        M. Miarrostami B. Kheiry
      • Open Access Article
        • Abstract Page
        • Full-Text

        3 - Recognizing and Prioritizing Barriers of Using Points of Sale (POS) Devices in Saderat Bank of Bandarabbas City
        S. Mohammadi Pour S. M. Seyedi A. Esteghlal R. Samadi Tirandazi
      • Open Access Article
        • Abstract Page
        • Full-Text

        4 - To Evaluate the Role of Organizational Functions in New Product Development (NPD) (Emphasizing on the Auto Industry in Iran)
        S. M. Seyedhoseini F. Zamani
      • Open Access Article
        • Abstract Page
        • Full-Text

        5 - The Role of Cognitive Age in Status Consumption of Educated, Middle-Aged Iranian Consumers
        J. Abbasi M. Pourreza
      • Open Access Article
        • Abstract Page
        • Full-Text

        6 - Investigation the Role of Relationship Marketing, Experiential Marketing and Cause Marketing in Customer Loyalty
        A. Sheidaei habashi A. R. Fazlzadeh M. Faryabi
      • Open Access Article
        • Abstract Page
        • Full-Text

        7 - Determination of the Main Factors Influencing the Failure of Customer Relationship Management Projects (CRM) (Case Study: Customer Relationship Management Process Implementation Group Department of Mathematics and Computer Science, Amirkabir University of Technology)
        M. Khaleghy Baygy A. Banar A. Habibi Rad
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