List of Articles

• Open Access Article
  • Abstract Page
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  1 - The Effect of Hotel Segments and Expected Experience of Hotel Services on Cognitive, Emotional and Behavioral Responses of Hotel Guests with Regard to the Misleading Images on Websites
  kambiz Heidarzadeh Kobra Najafi Zahra Kordbagh
• Open Access Article
  • Abstract Page
  • Full-Text
  
  2 - Identification and ranking of effective factors in competitiveness on the growth and development of the export market using fuzzy multi-criteria decision-making techniques
  somayeh Hozouri Mohammad ail abdolvand
• Open Access Article
  • Abstract Page
  • Full-Text
  
  3 - Identification and Classification of clearance barriers in Shahriyar customs office in Tehran City Using Analytical Hierarchy Process (AHP)
  Mehdi Zanganeh Khadijeh Mohammadi Arezoochi Seyed Hossein Kazemi Hormoz Mehrani
• Open Access Article
  • Abstract Page
  • Full-Text
  
  4 - Effective Factors on Healthy Food Consumption among Students (Ilam University and Ilam University of Medical Sciences
  Hadis Pourjamshidi Azadeh mohamadizalani Hossein Mahdizadeh Zohreh Motamedinia
• Open Access Article
  • Abstract Page
  • Full-Text
  
  5 - AIDA model simulation with an emphasis on integrated marketing communications (Case of study: Ligno activator product of Jahan Kesht Falat Sabz)
  seyyed moslem alavi Seyyed Mohammadhashem musavee Haghighi
• Open Access Article
  • Abstract Page
  • Full-Text
  
  6 - The relationship between attitudes to endorsement advertising and brand equity with Word of Mouth Advertising
  shahab bahrami
• Open Access Article
  • Abstract Page
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  7 - Double jeopardy Effect Strategies, market share Conformity with the bran and behavioral and attitudinal loyalty Football and volleyball fans
  Fatemeh Fatahi Rasool Nazari
• Open Access Article
  • Abstract Page
  • Full-Text
  
  8 - Designing an Employer Brand Model for Social Security Organization with an Emphasis on Internal Marketing
  Leila Beigloo Karim Esgandari