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      • Open Access Article

        1 - DIGITAL EVOLUTION AND REVIEWING THE INFRASTRUCTURAL AND ATTITUDE CHANGES BASED ON ONLINE SALES IN TOURISM (Case study: The city of Isfahan)
        Amir Masoud Lavafan Amir Gandomkar
        The importance of tourism with regards to reductions in oil revenues and the problems of returning oil revenues to the country has become more intense in recent years. The share of tourism in Iran in terms of global tourism turnover, as well as the number of entries and More
        The importance of tourism with regards to reductions in oil revenues and the problems of returning oil revenues to the country has become more intense in recent years. The share of tourism in Iran in terms of global tourism turnover, as well as the number of entries and the rates of hotel occupancy have grown steadily over the past three years, the income growth of which will have a direct impact on the lives of the Iranian people. The effect of the Internet and the current generation reliance on IT-based new technologies in the tourism industry have grown dramatically in the world, especially in Iran, over the last three years. The use of smartphones and the reliance of a significant percentage of Iranian people Iran to reserve applications in various businesses indicate the shift in the nature of the purchase from the in-person basis to the online condition, and the reduction of transportation costs as well as accelerating the implementation of activities are among the reasons for increasing this type Shopping. Using a questionnaire and by collection of information from hotel directors and managers of travel agencies in Isfahan during the period of 2018, this study has dealt with examining the changes in the required infrastructures for the growth of online tourism. The statistics obtained through the SPSS software are herewith categorized and analyzed. Manuscript profile
      • Open Access Article

        2 - Sense of Security in Women Based on Structural Design of Seifiyeh Park
        Sonbol Hatami Sara Jalaliyan
        AbstractThe expansion of cities and the growth of populations have led to alteration of urban structures and disturbance of the balance between the urban form and the natural environment which was once the initial bedrock of human settlements. This has been followed by More
        AbstractThe expansion of cities and the growth of populations have led to alteration of urban structures and disturbance of the balance between the urban form and the natural environment which was once the initial bedrock of human settlements. This has been followed by an increase in people’s need for new public and natural places to spend time and relax. In modern cities, parks are constructed to create balance between animate and inanimate urban textures and to provide urban citizens with places to gather and commune with nature.This has sparked a number of studies about these crimes and the possible ways to prevent criminal behaviors in these environments. This study aims to evaluate the security of women in Seifiyeh Park in the Iranian city of Malayer. The methodology of this research is qualitative-quantitative in the form of context analysis and case study. The required data were collected from the statistical population in the study area with the help of questionnaires based on the Cochran formula. The collected data were then analyzed by T-test and regression. The results of this study can help officials protect women against insecurity and aggression in parks and help pave the way for women’s constant presence in these environments without fear of harassment. The goals of this study are evaluation of said park’s design based on the crime prevention through environmental design (CPTED) approach, examining its relationship with the amount of security and sense of security and investigation of the relationship between security and women’s participation. Manuscript profile
      • Open Access Article

        3 - Evaluating the effects and consequences of tourism on attitude and quality of citizens life Case Study: Meshkinshahr
        Davoud Dadgsh Oghli Hossein Varedy Fakhrabadi Nahid Abdolah zade hanjani
        Today, tourism, as the most extensive service industry in the world, has a special place in the economic, cultural, social and political spheres. Considering that the city of Meshkinshahr, located in the mountains of Sabalan, has the good climate condition and wide rang More
        Today, tourism, as the most extensive service industry in the world, has a special place in the economic, cultural, social and political spheres. Considering that the city of Meshkinshahr, located in the mountains of Sabalan, has the good climate condition and wide range natural resources, so the study of the role of urban tourism development on improving the quality of citizens life can be an effective step in Sustainable development of habitable urban tourism. The research methodology based on the purpose is applied research and According to the research and data collection is descriptive-survey. The research methodology based on the purpose is applied research and According to the research and data collection is descriptive-survey. This research as a methodology used analysis- descriptive based. Studying the effects of tourism on the quality of life in host society was done by using the model of TOPSIS and Entropy. The results indicate that the effects are as follows: economic impact score is 0/731 socio-cultural impact score 0/569 substructure effects 0/524 environmental with a score of 0/505 are in the third and fourth level.Keywords: Tourism, Tourism Impacts, sustainable tourism, Quality of Life Manuscript profile
      • Open Access Article

        4 - The Role of Eco geomorphology in ecotourism expansion using AHP and VIKOR method (Case study Ardebil City)
        Taher Sadeghi Ardavan Behzad
        Geomorphology study can make considerable contribution in various tourism areas especially in the field recognition, localization and development planning. Iran has a great potential; thus, finding touristic resorts can make a significant effect in expansion of this fie More
        Geomorphology study can make considerable contribution in various tourism areas especially in the field recognition, localization and development planning. Iran has a great potential; thus, finding touristic resorts can make a significant effect in expansion of this field. The purpose of this study is to recognize of ecotourism abilities of the Ardebil town. For this purpose, the GIS software was used to evaluate the parameters such as slope, aspect, elevation, temperature, land use, distance from some of the environmental factors and finally digital maps for each of them were prepared. According to research findings, eco-tourism activities in the Town include nature tourism, nomads tourism, wildlife, slopes and mountain climbing and winter sports. AHP and VIKOR models were used to gain weight indicators and grading the tourism criteria. The ecotourism activity ranking matrix is Eco geomorphology index which include: slope, aspect, elevation, vegetation, water source and temperature. The result showed that tourism nomads, ecotourism, winter sports and wild life tourism, have been scores with: 1, 0.78, 0.14, 0.12 ranks respectively. Manuscript profile
      • Open Access Article

        5 - ranking of tourism development strategies of Kermanshah province using SWOT matrix and Fuzzy Dea data envelopment analysis.
        elahe fallahi siamak azadi
        The tourism industry is one of the most popular industries and it is developing a lot every day, which makes it easy for many tourists and travelers who want to travel all over the world and can travel to anywhere in the world without any problem. Enjoy their journey. K More
        The tourism industry is one of the most popular industries and it is developing a lot every day, which makes it easy for many tourists and travelers who want to travel all over the world and can travel to anywhere in the world without any problem. Enjoy their journey. Kermanshah province is one of the national and international tourist attraction centers in Iran. Due to its tourist attractions, it has been hosting a large number of domestic and foreign tourists every year. The tourism industry in Kermanshah province succeeded in using it due to lack of suitable strategies. It is not a desirable potential and it is necessary to provide a solution for developing this industry in Kermanshah province. The present research aims to rank the tourism development strategies of Kermanshah province. The research method is applied in terms of purpose and in terms of collecting survey information. The research sample also includes a sample of 23 experts from the central cultural heritage and tourism departments of the province. The research data were collected using a questionnaire and the SWOT model was used to determine the strategies. The dea-fuzzy method has also been used to rank the strategies. Findings indicate that the number of strengths, weaknesses, opportunities and threats identified in the tourism industry of Kermanshah province is 9,10,8,10, respectively. The current position of Kermanshah Tourism Strategy in the 4th District (Competitive Strategy) was also discussed. Manuscript profile
      • Open Access Article

        6 - regeneration historical texture with the approach of tourism development (Case study of the city of khoy)
        ali khezerlouy aghdam karim hoseinzadeh dalir ali soltani
        The historical site of Khoy city in iran, is of a high value in terms of cultural heritage and tourist attractions, thus, in this paper it is aimed to identify the situation of historical site of Khoy and present approaches of rebuilding historical site of Khoy.This pap More
        The historical site of Khoy city in iran, is of a high value in terms of cultural heritage and tourist attractions, thus, in this paper it is aimed to identify the situation of historical site of Khoy and present approaches of rebuilding historical site of Khoy.This paper is in applied research series in terms of purpose and in Terms of purpose,this paper is considered an applied research and in Terms of survey research method,it's a statistical population of Khoy's historical site and exprets. The sample volume by means of Kurkan formula is 379 parents and 20 experts of historical site's of Khoy city as a statistical sample. The sampling method is a random sampling 379 questionnaires ware distributed to the resident of the site. Four fundamental,economical,social and institutional criteria ware chosen in order to study the situation of Khoy's historical site in tourism approach. For analyzing the date, the SPSS software was used, and the advantages and disadvantages and the good an weak points were studied through analyzing the issues and problems via the present condition model,swot. The results of sing-test,suggest that the situation of hysterical site of Khoy city, in terms of socialand economical criteria is optimal for renovation and. Also theresults showed that the above-mentioned area has some erosions and despide this weak point, the area possesses a high potentialof tourist attractions because of the presence of cultural and historical elements, which can be a trigger for renewing the historical site of Khoy city. Manuscript profile
      • Open Access Article

        7 - Evaluation of Tourism Development Strategies Based on Brand Equity (a case study in Shiraz, Isfahan and Hamedan)
        Mansoreh Esteky Davood Mohammaditabar
        Tourism industry plays an important role in improving employment rate and the growth of the economy. Despite considerable capacities, the tourism industry has not been developed accordingly in Iran. The aim of this research is to identify and rank the tourism developmen More
        Tourism industry plays an important role in improving employment rate and the growth of the economy. Despite considerable capacities, the tourism industry has not been developed accordingly in Iran. The aim of this research is to identify and rank the tourism development strategies of Iran based on brand equity. This research is categorized as an empirical study based on its subject while with respect to data gathering it is considered a descriptive case study. Statistical population includes well educated experts with appropriate experience on tourism industry. According to the results, brand equity, marketing strategy and travel motivation were the most important criteria. After analyzing the dependencies among criteria and identifying their weights with hybrid ANP-DEMATEL technique, initial strategies were screened and selected by Delphi method. Afterwards, selected strategies were ranked using TOPSIS method. Based on the results, the use of information technology is the first ranked tourism development strategy followed by improving of hoteling infrastructures. Manuscript profile
      • Open Access Article

        8 - Ecological footprint of the tourism in the rural area Case study: Veshnaveh village (Qom County)
        farzad vaisi arman rahimi
        Therefore, many empirical studies and actions have been taken to exploit the concept of sustainable development and its evaluation models. However, despite all these measures, the results from the progress towards sustainability have not been favorable. On the other han More
        Therefore, many empirical studies and actions have been taken to exploit the concept of sustainable development and its evaluation models. However, despite all these measures, the results from the progress towards sustainability have not been favorable. On the other hand, the first studies in the country indicate that there are major challenges in achieving sustainable tourism development, especially in the villages of tourism destination. In this research, it has been tried to investigate the environmental impact of the tourism on the village of Voshveh by a descriptive-analytical method, based on documentary library studies as well as field observations (distribution of the questionnaire and interview with the village council and tourists). The model of the ecological footprint model is estimated. The statistical population of this research is the number of tourists who visited Voshveh village in 2012. Considering that in the year 2012, 10,000 tourists entered the village, so using the Cochran formula, the sample size was estimated to be 350. The findings of this study indicate that the ecological footprints of tourism in the village of Wandshwa in food, transport, heating, water, electricity, and waste generation groups were 1.08 (per capita of each tourist) ha. Comparing this amount with its supporting environment indicates that tourism in the village of Wandshwa relies on an area beyond the village to meet its biological and environmental sustainability needs. Manuscript profile