List of Articles altruistic

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  1 - Studying the relationship between organizational silence and citizenship behavior based on the mediating role of organizational commitment in khash Agriculture Organization
  Zakaria Suri Zehi Gholam Jabbari amir torbati
  The purpose of this study is to determine the relationship between organizational silence and citizenship behavior regarding a mediating role as organizational commitment of employees. This research is one of the Descriptive and Correlational researches. The population More

  The purpose of this study is to determine the relationship between organizational silence and citizenship behavior regarding a mediating role as organizational commitment of employees. This research is one of the Descriptive and Correlational researches. The population of this study consists of all staff members of khash Agriculture Organization whose number is 67. The present sample in this study composed of all employees of the organization. The data were collected by using a standardized questionnaire for each variable, including organizational silence questionnaires (14 questions), OCB [organizational citizenship behavior] (14 questions) and organizational commitment (24 questions). After distributing questionnaires among the employees of the organization, 61 questionnaires were collected. Data analysis was done by using structural equations and Amoos software. The results show that organizational silence with increased organizational commitment has no effect on organizational citizenship behavior. In other words, organizational commitment is not a mediator between organizational citizenship behaviors and organizational silence.   Manuscript profile
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  2 - Investigation of the Effects of Brand Image and Perceived Public Relation Activities on Customers Loyalty
  K. Heidarzadeh F. Torabi
  The ultimate goal of the marketing process is to intensify strong relationships with loyal customers and to transform indifferent customers into loyal ones. So brand image play an important role. Effective relationship and creating reputation among public are influencin More

  The ultimate goal of the marketing process is to intensify strong relationships with loyal customers and to transform indifferent customers into loyal ones. So brand image play an important role. Effective relationship and creating reputation among public are influencing positively among customers and through public relation activities, customers go toward companies that have favorable brand image. So the main question of this research is: What is the effect of brand image and perceived public relation on customer loyalty? The main variables are: Perceived public relation, customer loyalty, brand image and altruistic motives. This research is an applied and descriptive research that considers positive or negative effect of the variables. Data were collected via questionnaire from LG's Electronics consumers (Gold Iran) in Tehran. Hierarchical regression analysis of data from 385 respondents was used to test two hypotheses. The result shows, perceived public relation has positive relationship with customer loyalty and this relation is moderated by brand image. When brand image is favorable, the positive effect of Perceived public relation on customer loyalty is significant and strong. Whereas, when brand image is unfavorable this relationship isn't significant and customer loyalty is decreased. For further research, role of public relation in relationship marketing is suggested.   Manuscript profile
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  3 - Investigating the Effect of Altruistic and Egoistic Values on the Attitudes and Intentions of Farmers in Kermanshah Province to Adapt to Water Scarcity
  Yousof Azadi jafar yaghoubi Haydar Gholizadeh Saeed Gholamrezai Fatemeh Rahimi-Feyzabad
  The present study was conducted with the aim of investigating the effect of altruistic and Egoistic values on the attitude and intention of farmers in Kermanshah province to adapt to water shortage. In order to select farmers, a multi-stage cluster sampling method was u More

  The present study was conducted with the aim of investigating the effect of altruistic and Egoistic values on the attitude and intention of farmers in Kermanshah province to adapt to water shortage. In order to select farmers, a multi-stage cluster sampling method was used (n=380). The data was collected from the wheat farmers of Kermanshah province through a researcher-made questionnaire. The reliability and validity of the questionnaire was tested and confirmed. The conceptual model was analyzed using partial least squares structural equation modeling (PLS-SEM). The results showed that the variable of altruistic values had a positive and significant effect on the variables of attitude and intention to adapt, and the variable of egoistic values had a negative and significant effect on the variables of attitude and intention to adapt. Also, the attitude variable towards adapting to water scarcity had a positive and significant effect on the intention to adapt. In the present study, 39% of the variance of the attitude variable and 50.1% of the variance of the intention to adapt to water scarcity were explained. Manuscript profile
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  4 - Evaluating the Effects of Altruistic Value, Environmental Awareness, and Social Media on Green Purchasing Behavior with the Mediating Role of Normative Goal and Environmental Concern
  Fereshteh Mohammadsalehi alireza rousta Majid Ahmadi
  10.30495/jest.2023.69983.5767
  Background & Objective: Concerns about environmental degradation have increased in the past few decades. In response to these concerns, consumers help preserve the environment by adopting green purchasing behavior and using green products. Environmental issues and e More

  Background & Objective: Concerns about environmental degradation have increased in the past few decades. In response to these concerns, consumers help preserve the environment by adopting green purchasing behavior and using green products. Environmental issues and environmental protection are one of the most important criteria that consumers should consider when purchasing. The aim of the research is to evaluate the effects of altruistic value, environmental awareness and social media on green purchasing behavior with the mediating role of normative goal and environmental concern. Material and Methodology:  This study is considered as an applied research in terms of purpose and survey-descriptive research in terms data collection method. The statistical population of the research is the customers of organic food products in Tehran in 2022. Also, 415 questionnaires were distributed using available sampling method and 387 questionnaires were collected. The reliability of the questionnaire was evaluated by evaluating Cronbach's alpha coefficient, which was 0.919. Validity of the research tool has been confirmed by performing confirmatory factor analysis technique. Structural equation modeling has also been used to analyze the information. Findings: According to the results of research hypotheses, the perceived effectiveness of the customer, social media, environmental awareness, and altruistic value have a significant effect on the normative goal and environmental concern. Also, the role of normative goal and environmental concern on green purchasing behavior has been shown. Discussion and conclusion: From the point of view of customers, the most influential factor on the environmental attitude is the altruistic value variable with the statistic of 13/363 and the least effective factor on the normative goal is the environmental awareness variable with a statistic of 3.521. Manuscript profile
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  5 - The comparison of altruistic behavior, empathetic sense and social responsibility among counselors women and men in Ahvaz city
  زهرا دشت بزرگی سحر صفرزاده
  This study investigated the comparison of altruistic behavior, empathetic sense and social responsibility among counselors women and men in Ahvaz city. The sample consisted of 204 subjects(106 women and 98 men) which were randomly selected out of the all students of thi More

  This study investigated the comparison of altruistic behavior, empathetic sense and social responsibility among counselors women and men in Ahvaz city. The sample consisted of 204 subjects(106 women and 98 men) which were randomly selected out of the all students of this university. For data collecting three questionnaire were used: altruism questionnaire, empathy scale and social responsibility. The research was of causal-comparative king and data analysis by multi-parameter variance method(MANOVA) in significant on P value less then ( P<0/001 ) showed: No significant difference between counselors women and men on altruistic behavior, empathetic sense and social responsibility. Manuscript profile
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  6 - بررسی منابع انگیزه معلمان زبان خارجی در ایران
  سید محمد علوی زهره مهماندوست
  این مطالعه با هدف بررسی منابع انگیزه در معلمان زبانهای خارجی در مدارس دولتی و موسسات خصوصی زبان انگلیسی ایرانی انجام پذیرفته است. برای دستیابی به اهداف این تحقیق پرسشنامه ای تحت عنوان ال تی ام اس بر اساس تحقیقات علمی مرتبط طراحی گردید. این پرسشنامه هفت منبع انگیزه از جم More

  این مطالعه با هدف بررسی منابع انگیزه در معلمان زبانهای خارجی در مدارس دولتی و موسسات خصوصی زبان انگلیسی ایرانی انجام پذیرفته است. برای دستیابی به اهداف این تحقیق پرسشنامه ای تحت عنوان ال تی ام اس بر اساس تحقیقات علمی مرتبط طراحی گردید. این پرسشنامه هفت منبع انگیزه از جمله عوامل انگیزه اقتصادی، اجتماعی، احساسی، اموزشی، عوامل درونی بشر دوستانه و موضوعی را مورد بررسی قرار داده است. پرسشنامه پس از  ازمایش و اعتبارسنجی  بر روی 200 نفر ازگروههای معلمان زبانهای خارجی زن و مرد که بر اساس جنسیت سن وضعیت تاهل تحصیلات دانشگاهی وضعیت شغلی و سالهای تجربه تدریس تقسیم بندی شده بودند، اجرا شد. نتایج تحلیلهای اماری پارامتریک یک سلسله مراتب از منابع انگیزه های معلمان را نشان داد که در بین گروههای مختلف معلمان برحسب تجربه تدریس و سطح تحصیلات یکسان نبود.  این مطالعه به دست اندرکاران عرصه اموزش پیشنهاد می کند که توجه بیشتری به منابع انگیزه های معلمان در جهت بهبود بخشیدن کیفیت اموزش زبان انگلیسی داشته باشند. Manuscript profile
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  7 - بررسی تأثیر پایگاه اقتصادی-اجتماعی بر مشارکت اجتماعی (مورد پژوهش: جوانان شهر بابل)
  سروش فتحی جابر میرزاپوری
  پژوهش حاضر با هدف بررسی تأثیر پایگاه اقتصادی-اجتماعی بر مشارکت اجتماعی جوانان تدوین شده است. از روش پیمایش، با جمعیت نمونه 385 نفری از میان جوانان شهر بابل، برای بررسی موضوع استفاده شده است. روائی و پایایی پرسش‎نامه به ترتیب با اعتبار‎ صوری و آلفای‎کرونباخ ب More

  پژوهش حاضر با هدف بررسی تأثیر پایگاه اقتصادی-اجتماعی بر مشارکت اجتماعی جوانان تدوین شده است. از روش پیمایش، با جمعیت نمونه 385 نفری از میان جوانان شهر بابل، برای بررسی موضوع استفاده شده است. روائی و پایایی پرسش‎نامه به ترتیب با اعتبار‎ صوری و آلفای‎کرونباخ به مقدار 85/0 مورد سنجش قرار گرفته است. یافته‎ها نشان می­دهد میزان مشارکت اجتماعی در گروه­های شغلی و سطوح تحصیلات مختلف در افراد متفاوت است. همچنین میان درآمد و مشارکت اجتماعی رابطه معنادار و مستقیمی وجود دارد. نتایج نشان می­دهد میان متغیر پایگاه اقتصادی-اجتماعی و مشارکت اجتماعی رابطه معنادار و مستقیمی وجود دارد، بطوری­که با افزایش(یا کاهش) پایگاه اقتصادی-اجتماعی، میزان مشارکت اجتماعی افزایش(یا کاهش) می­یابد. تحلیل نتایج بیان می‌دارد که افراد در پایگاه اقتصادی-اجتماعی بالاتر، به دلیل تعلق و همبستگی به اجتماع، احساس اثربخشی و قدرت اثرگذاری، قدرت تصور ارتباط میان آینده جامعه با آینده آنها و آگاهی از قواعد و الگوهای کنش اجتماعی، به رفتارهای مسؤولانه اجتماعی بیشتری مبادرت می­ورزند. Manuscript profile
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  8 - Sociological study of the role of social networks on social indifference Case study :(citizens of districts 1 and2 of Tehran in 1398)
  ehsan jamshidzadeh Majid kaffashi Khalil mirzaei,
  Social indifference is a situation in which individuals avoid social-political participation, social responsibility, altruistic activities, and active and civic engagement in social issues by ignoring the facts surrounding them. The aim of this study was to investigate More

  Social indifference is a situation in which individuals avoid social-political participation, social responsibility, altruistic activities, and active and civic engagement in social issues by ignoring the facts surrounding them. The aim of this study was to investigate the relationship between social networks and social indifference. The variables of the present study were social networks (amount and variety of use), altruistic attitude and behavior, civic attitude and behavior and social indifference. The statistical population of the study was the citizens of regions 1 and 2 of Tehran, who were selected as the sample using cluster sampling. In the theoretical framework of the research, optimistic, pessimistic and moderate views and theories of theorists such as Marx, Weber and Merton were used to explain the relationship between social indifference and social networks. The results of the study showed that the rate of indifference is moderate to high And among the variables of altruistic attitude, altruistic behavior, civic attitude, civic behavior, diversity of use of social networks, the rate of use of social networks, contextual variables (age, gender, socio-economic status), social solidarity and indifference There is a social relationship. Among these, social solidarity as an intermediary variable has been the most important in explaining social indifference. Manuscript profile
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  9 - A Sociological study of the role of social networks on social indifference (Case of study: Residents of Districts 1 and 2 of Tehran in 1398)
  ehsan jamshidzadeh Majid kaffashi Khalil mirzaei,
  10.30495/uss.2021.682386
  Social indifference is a situation in which individuals avoid social-political participation, social responsibility, altruistic activities, and active and civic engagement in social issues by ignoring the facts surrounding them. The aim of this study was to investigate More

  Social indifference is a situation in which individuals avoid social-political participation, social responsibility, altruistic activities, and active and civic engagement in social issues by ignoring the facts surrounding them. The aim of this study was to investigate the relationship between social networks and social indifference. The variables included social networks (amount and variety of use), altruistic attitude and behavior, civic attitude and behavior and social indifference. The research population consisted of the residents of regions 1 and 2 of Tehran, who were selected as the sample using cluster sampling. In the theoretical framework of the research, optimistic, pessimistic and moderate views and theories of theorists such as Marx, Weber and Merton were used to explain the relationship between social indifference and social networks. The results showed that the rate of indifference is moderate to high. The variables altruistic attitude, altruistic behavior, civic attitude, civic behavior, diversity of use of social networks, the rate of use of social networks, contextual variables (age, gender, socio-economic status), social solidarity were significantly correlated with indifference. Among these, social solidarity as an intermediary variable was the most important in explaining social indifference. Manuscript profile
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  10 - Investigating the effect of moderator variable on managerial ethical activities on altruistic marketing in Islamic business
  sara amirhesari Hossein Emari Hossein Gharebiglo hossein budaghi
  The main purpose of this research is to conceptualize and operationalize "altruistic marketing" in the business environment and business performance. The method of this research is mixed. The statistical population of the research is in the qualitative section "Professo More

  The main purpose of this research is to conceptualize and operationalize "altruistic marketing" in the business environment and business performance. The method of this research is mixed. The statistical population of the research is in the qualitative section "Professors working in the seminaries of East Azerbaijan province" and in the quantitative section "Students of the seminaries of East Azerbaijan province". In order to analyze the data in the qualitative part, the hidden content analysis has been used and in a small part, the Prasse software has been used. Statistical results showed that the effect of altruistic marketing on the business environment is positive and significant. Similarly, the impact of altruistic marketing on business performance was positive and significant .The impact of the business environment on business performance was also positive and significant . Statistical results also showed that the interaction between neo-friendly marketing and the leader's ethical activities on business performance was positive and significant The findings show that the indirect effect of neo-friendly marketing on business performance is significant by moderating the leader's ethical activities This evidence suggests that the indirect effect of altruistic marketing on business performance through the business environment is moderated by the leader's ethical activities. Manuscript profile