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      • Open Access Article
        • Abstract Page
        • Full-Text

        1 - Investigating Effective Factors on Purchase Intention of Luxury Products
        B. Kheiri M. Fathali
      • Open Access Article
        • Abstract Page
        • Full-Text

        2 - The Affect of Selected Marketing Mix Elements on Brand Equity
        K. Heidarzadeh S. A. Zarbi
      • Open Access Article
        • Abstract Page
        • Full-Text

        3 - Determining the Relationship between Store Image, Customer Satisfaction, Behavioral Intention and Short Distance (Case Study in Shahvand Chain Super Market of Tehran)
        H. Javanmard S. Hoseini
      • Open Access Article
        • Abstract Page
        • Full-Text

        4 - Role of Store Image and Service Quality on Imaging Goods with Private Label and Its Influence on Promoting Purchase Intention: A Case Study of Hyperstar Customers
        Maryam Sharghi Mojarad Mohammad Bameni Moghadam Shabnam Fani

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