List of Articles Service Marketing

• Open Access Article
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  1 - Explaining the concept of public service marketing
  reza tayaran Mohammad  Taleghani
• Open Access Article
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  2 - A comparative study of the opinions of clients and managers of non-governmental employment agencies regarding the relationship between service marketing factors and customer attraction
  Fereydon omidi
• Open Access Article
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  3 - Analysis of The Drivers Affecting the Business Services Marketing with A Focus on The Perspective of Importing and Exporting Goods of Small and Medium Enterprises
  Gholam ali Rahimi vahid nasehifar Tahmineh Nategh
  10.30495/jmfr.2022.19493
• Open Access Article
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  4 - Study and Effectiveness of Marketing Mix (Service) on Customer Relationship Management (Especial Ref. to Insurance Industry )
  V. R. Mirabi
• Open Access Article
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  5 - Service Marketing Mix and Its Effects on Stakeholders' Behaviors
  Akbar Eftekhari Aliabadi mohmad Hemmati Rozbahani
• Open Access Article
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  6 - Customer Satisfaction Measurement: Through Multi-Criteria Analysis Model (MUSA)
  M. Haghighinasab B. Abedin
• Open Access Article
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  7 - The Effective Management and Professional Factors on Farmers Satisfaction of Agricultural Engineering Services Companies (With the Service Marketing Approach)
  Mojtaba Ziaeemehr Fatemeh Panahi Shaghaeigh Kheiri
• Open Access Article
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  8 - Priority Setting to Influential Factors in the Hotel Management Industry Marketing with Emphasis on AHP Method (A Case Study: Guilan Province)
  ali gholipour
• Open Access Article
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  9 - Investigation and Identification the action factors for developing the Blue Ocean Strategy in Iran's distribution Industry, Using Marketing Mix of Service (8P) and , Four Actions Framework
  Morteza farahnak Maryam DaneshmandMehr
• Open Access Article
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  10 - Investigating the effect of service marketing mix on brand value of Saderat Bank of Tehran province (case study of North Tehran region)
  sasan issazadeh nesheli mohamad reza rostami
• Open Access Article
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  11 - The Effect of Marketing, Advertising and Information Technology on Customer Attraction Considering the Mediating Role of Business Strategy (Case Study: Razi Insurance in Chaharmahal and Bakhtiari Province)
  zahra dashtlaali Ayatollah Mohammadi