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        1 - Drawing and analyzing the synonym map of digital entrepreneurship in art universities
        Soheila panahzadeh Soheila Khishtandar Farhad Nejhad Haji Ali Irani
        Digital entrepreneurship is an entrepreneurial approach that is suitable for the digital age and has become a dominant discourse in the field of entrepreneurship due to its increasing speed. Given the richness of studies and research background on digital entrepreneursh More
        Digital entrepreneurship is an entrepreneurial approach that is suitable for the digital age and has become a dominant discourse in the field of entrepreneurship due to its increasing speed. Given the richness of studies and research background on digital entrepreneurship, the use of scientific methods and co-occurrence analysis can provide a comprehensive and pervasive picture of this field. Therefore, this study aims to draw a co-occurrence map of digital entrepreneurship. This applied research uses a scientific approach and analyzes data using co-occurrence analysis. The data was collected from the Science Direct database from 2015 to the end of 2022, and VOSviewer software was used to draw the co-occurrence map. In total, 19 keywords, 4 clusters, and 68 links with a strength of 152 were identified. The concepts of digital entrepreneurship, knowledge management, big data, business intelligence, strategic management, organizational learning, social networks, competitive advantage, and optimization are the most common words in this field. Therefore, art universities can provide a platform for digital entrepreneurship through a strategic approach using big data analysis and activities on social networks. Knowledge management plays a fundamental role in this regard and can guarantee the competitive advantage of universities through digital entrepreneurship Manuscript profile
      • Open Access Article

        2 - Identifying effective indicators on the Business Model (BM) in the field of digital entrepreneurship
        Hashem Tanoomandian Nasim Nematizadeh
        Digital developments have drastically changed business models and processes, and new models are emerging. Therefore, identifying the impact of driving factors on digital business models plays an important role in the success of businesses and the economy. While theory a More
        Digital developments have drastically changed business models and processes, and new models are emerging. Therefore, identifying the impact of driving factors on digital business models plays an important role in the success of businesses and the economy. While theory and practice show a growing interest in the potential of new business models as a result of digitalization, researches to date has not shown the main motivation for how to significantly adopt digital business models in industries. Considering the slowness of these changes in Iran and the problems of turning traditional businesses to Internet businesses, identifying the impact of driving factors on digital business models can play an important role in the development of businesses. To achieve this goal, an empirical study was conducted based on a theoretical foundation and four main drivers (with five items for each driver) were obtained in relation to the potential of the digital business model: key performance indicators, personalization, efficiency and communication. The findings of the structural equation model approach show that all four factors have a positive and significant effect on the potential of digital business models. Manuscript profile