List of Articles Brand reputation

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  1 - Designing a Brand Reputation Development Model Based on Corporate Social Responsibility with Future Study Approach in the Iranian Banking Industry
  Elnaz Mehdibeiraghdar Mohammad Haghighi
• Open Access Article
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  2 - The Effect of Brand Advocacy on the Willingness to pay Price Premium Mediated Repurchase Intentions in University Students
  Aleixandre__Brian__Duche-Pérez Aleixandre__Brian__Duche-Pérez
• Open Access Article
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  3 - The role of brand new components in promoting brand performance from customer’s perceived (Case of: customers of Hyper ME’s store chains in Mashhad)
  Nayereh Gholami mostafa farokhy ostad saeedeh Babajani Mohamadi
• Open Access Article
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  4 - The Impact of Brand Equity on Consumer Loyalty
  Mohammad Mahdi Parhizkar Saeed Ramezani Vahid Reza Halvaeiha
• Open Access Article
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  5 - Designing the optimal model for selecting a supplier with a focus on the brand in Sapco (Case study: Danesh Bonyan Milan Chesb Company)
  shiva eslami alireza sheikh ahmad mahdijoo