List of Articles میراث برند

• Open Access Article
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  1 - Design evaluating model of drivers impacting on Nostalgic behavior and its results via Exploratory Factor Analysis (EFA)& Structural Equation Modeling (SEM)
  Soraya Fathallahi Elham Faridchehr Nader gharib navaz VahidReza Mirabi
• Open Access Article
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  2 - Design evaluating model of Nostalgic behavior on Hofsted Index, social factors and brand heritage & attitudes (case study: Nostalgic shopping center in Tehran)
  soraya fatholahi Elham Faridchehr nader ghareb navaz vahed reza mirabi
• Open Access Article
  • Abstract Page
  • Full-Text
  
  3 - Investigating the Effect of Paternalistic Behavior of Auditors on the Brand Heritage of Auditing Institution
  ali khozain Faezeh Arab Nezhad alireza maetoofi Mansour Garkaz