Analysis of factors affecting the acceptance of smart technologies in the sportswear industry (case study: sports equipment stores in Tehran)

Subject Areas : Innovation in Sports Management

keyvan Molanorouzi ^{1 *}

1 - Assistant Professor, Motor Behavior and Sports Psychology Department, Science and Research Unit, Islamic Azad University, Tehran, Iran

Received: 2023-06-18 Accepted : 2023-06-18 Published : 2023-03-21

Keywords: sports equipment stores, Smart technologies, clothing industry,

Abstract :

The present research was con