List of Articles Open Access Article Abstract Page Full-Text 1 - Designing a Mathematic Model for Optimization of Processes of Production Planning and Inventory Control in Reverse Supply Chain Abbas Toloie Ashlaghi Reza EhteshamRasi Jamshid Nazemi Mahmood Alborzi Open Access Article Abstract Page Full-Text 2 - Exploring the Effects of Demographic Factors and Brand Perception on the Intention of Iranian Consumers to Purchase Luxury Automobiles Kambiz Heidarzadeh Fereshteh Rais Rohani Open Access Article Abstract Page Full-Text 3 - Application of the Theory of Planned Behavior to examine consumer’s green purchase intention Hessam ZandHessami Shima Parvinchi Open Access Article Abstract Page Full-Text 4 - Exploring the Company Reputation and Customers’ Consumption Values on the Customers’ Perception of Brand (Case Study: Iran Khodro Co.) Alireza Motameni Hadi Moradi Amin Hemmati Open Access Article Abstract Page Full-Text 5 - Explaining and Examining of Loyalty Programs on Buying Decision of Customers (Case Study) Ali Khatami Firouzabadi Mojtaba Salehi Fatemeh Taheri Open Access Article Abstract Page Full-Text 6 - Identification and Priority Estimation of Motivational Factors Influencing Knowledge Sharing among Knowledge Workers by Fuzzy Multiple Criteria Decision Making Approach (F-MCDM) Mahmoud Modiri Masoumeh Shakibaei Sabet Hassan Rangriz Open Access Article Abstract Page Full-Text 7 - Designing the Model of Ethical Leadership, Compatible to the Governmental Organizations of Iran Morteza Hazrati Gholamreza Memarzadeh Tehran Open Access Article Abstract Page Full-Text 8 - Exploring the Effect of Customer Equity on the Formation of Chain Restaurant Brand Ahmad Rahchamani Sudeh Salimi