شناسایی نظام حقوق مالکیت فکری زمینه‌ساز حمایت حقوقی از دستاوردهای به عمل آمده با هدف حفاظت از تنوع زیستی، توسعه پایدار، دانش سنتی مرتبط با منابع ژنتیکی، اطلاعات توالی دیجیتالی و .... می باشد. تلاش برای ایجاد فهم مشترک میان زمینه های حقوقی و فنی پیرامون مسئله منابع ژنتیک گیاهی مورد واکاوی در این پژوهش است.پژوهش حاضر بر اساس مطالعات کتابخانه ای و به روش توصیفی و تحلیلی بر اساس یافته های مروری نگارش گردیده است.بررسی ساز و کارهای حقوقی ارائه شده از سوی نظام حقوق مالکیت فکری در قالب اهداف محیط زیستی نشان می دهد موئلفه های تاثیر گذار در مکانیزم‌های حمایتی حقوق مالکیت فکری، به‌ منظور رسمیت ‌بخشی به ارزش اقتصادی منابع ژنتیک گیاهی و حمایت حقوقی از جوامع بومی و دانش سنتی در راستای حفظ تنوع زیستی و نظم عمومی و اخلاق حسنه به عنوان یک الزام محیط زیستی می توانند در توسعه پایدار با هدف حفاظت از تنوع زیستی موثر واقع گردد.نتایج پژوهش نشان می دهد نشانه های جغرافیایی به عنوان سیستمی برای حفاظت از دانش سنتی جوامع بومی و تنوع زیستی و نظام ثبت اختراع به عنوان یک نظام حمایتی مناسب برای حمایت از منابع ژنتیک دست ورزی شده ژنتیکی به دلیل تامین مولفه‌ها و ملاحظات مورد نظر اخلاقی و محیط زیستی و نظام حمایت از ارقام گیاهی به عنوان نظام خاص حمایتی به نژادگران گیاهی در جهت ایجاد ارقام گیاهی جدید با هدف توسعه پایدار منابع ژنتیک گیاهی می تواند ازجمله ساز و کارهای اصلی حقوق مالکیت فکری در جهت حفاظت از محیط زیست و استفاده پایدار از منابع ژنتیک گیاهی باشد. Manuscript profile

The purpose of this study is to measure and evaluate the effectiveness of environmental advertising related to green marketing by organization. In other words, the researcher seeks to find the success rate of environmental advertising in reducing environmental pollution. The type of goal is an application that has been done by descriptive-survey method. A researcher-made questionnaire was used to collect data. The statistical populations of the study were consumers of environmental friendly goods in Tehran. Confirmatory factor analysis method and SPSS, Version21 and AMOS (2016) software were used for data analysis. The results showed that the models for measuring the research variables are appropriate models. Because the value of χ2 and the value of RMSEA are low and also the values of AGFI, GFI and NFI are greater than 0.9 and the significance level of factor loads is less than 5%, which indicates the significance of the relationship defined in the measurement models. Also, the effect of communication stimuli on the cognitive and emotional response of consumers and then the effect of content stimuli on the cognitive and emotional response of users in this study has the highest influence. However, neither content nor communication stimuli have influenced consumer attitudes. Manuscript profile

One of the most important goals of sustainable development, which is a requirement for all countries, is the protection of habitats and biodiversity. The purpose of this study is to investigate and determine the position of Iran in achieving the goals related to the protection of aquatic and terrestrial habitats and the realization of sustainable development indicators (SDG17). For this purpose, in this article, by comprehensively reviewing all valid international reports and documents, the rank and score of Iran has been determined and compared worldwide. The results showed that Iran has a score of 70.01 in achieving the goals of sustainable development, which is 74th among 165 countries in the world. Overall, based on the research findings, it can be said that Iran's ranking in achieving goal number 14 is slightly better than goal number 15. In other words, Iran has performed better in the field of marine biodiversity protection than inland biodiversity protection. The situation of Iran in the field of SDG14; Significant challenges remain and score moderately improving, insufficient to attain goal. The situation of Iran in the field of SDG15; Major challenges remain and score decreasing. Manuscript profile

The purpose of this study is to Assessment and zoning of water resources pollution in the water resources of Minoo Island in the south of the IRAN. The type of research is applied and the method of laboratory is done through field harvesting. For this purpose, the study area was networked and the networks that had an aquatic ecosystem were selected as the study area. Sampling of water (surface and underground) in the area was performed and transferred to a trusted laboratory. The results showed that there are 3 types of water resources in the study area; Arvand River, surface rivers and groundwater. The average of TDS was between 1100-1600 parts per million (ppm). The Arvand River is more polluted than other sources. The highest levels of AS, Fe, Mn, Cr and Al are 0.425, 0.585, 0.883, 0.102 and 2.22 mg / l, respectively. The pH is normal and will not be a problem for sensitive plants. Also, groundwater resources located in the northern half of the study area show the highest level of pollution. Manuscript profile