Prioritizing Strategic Indicators and Objectives Based on Balanced Scorecard at Iranian Oil Pipelines and Telecommunication Company and Providing Model Dynamics Model

Subject Areas : Industrial Management

Somaieh Alavi ¹ , Isa Nakhai ² , Ali Azari ³

1 - Shahid Ashrafi Esfahani
2 - Shahid Ashrafi Esfahani University
3 - MSc in Project Planning and Control in Petro Texan International Company

Received: 2019-07-01 Accepted : 2019-11-04 Published : 2019-10-23

Keywords: TOPSIS, Balanced Scorecard, System Dynamics, Strategic Goals, Analytical Network Process,

Abstract :

Achieving strategic goals is a prerequisite for reaching out to the prospect. Since prioritization is important in all strategic systems, the priorities in the first phase must be cleared in order to exclude some goals in favor of others, and then in the second stage, the obstacles to the progress of these goals are examined and then Solutions to address these barriers. The purpose of this study was to identify and prioritize strategic objectives based on balanced scorecard funds in the Isfahan oil and gas pipeline company and provide solutions to remove barriers to their implementation. In the first stage, the goals were weighed and prioritized by multi-criteria AHP decision-making methods. The results showed that among the indicators of performance evaluation, the landscape of internal processes in the first priority and customer landscape, growth and learning, and finance are in the next order, respectively. The results of the ranking of different units of the company using the Topsis method indicate that the Repairs Unit has the first rank, and then the line repair and mechanical repair department respectively ranked second and third respectively. At the end, a system dynamics model was mapped and key variables were simulated in a 60-year period.

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