A Paradigmatic Model on the Role of Electronic Marketing Capabilities in Promoting Iranian Carpet Export Capacity

Subject Areas : Business Strategy

Zahra Naeini Peikani ¹ , Shahnaz Nayebzadeh ² , Sayyed Hasan Hataminasab ³

1 - Department of Management, Yazd Branch, Islamic Azad University, Yazd, Iran
2 - Department of Management, Yazd Branch, Islamic Azad University, Yazd, Iran
3 - Department of Management, Yazd Branch, Islamic Azad University, Yazd, Iran

Received: 2020-08-12 Accepted : 2020-11-14 Published : 2021-01-06

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