List of Articles Open Access Article Abstract Page Full-Text 1 - Integrating Corporate Social Responsibility and Organizational Capabilities: A Strategy Fit Model for Enhancing Customer Loyalty Masoud Barati mehdi abedini bita yazdani Open Access Article Abstract Page Full-Text 2 - The Impact of Instagram Influencers' Characteristics on Generation Z’s Clothing Purchase Intention: The Mediating Role of Followers’ Emotional Attachment elnaz pahlevani Open Access Article Abstract Page Full-Text 3 - A Developmental Model of the Taxonomy of Customer Food Choice Preferences in Shopping Malls Mahmood Ghanbari kambiz Heidarzadeh Hanzaee behnaz khodayari Maryam Khaliliaraghi Open Access Article Abstract Page Full-Text 4 - The Impact of Investor Overconfidence on Market Volatility and Long-term Investment Performance: A Behavioral Finance Perspective Nasrullah Khan Muzzammil Siraj Safdar Miran Roshan Ali Abdul Rehman Open Access Article Abstract Page Full-Text 5 - Recycling Household Waste: A study on Young University Students in Karachi, Pakistan through the lens of extended Theory of Planned Behaviour with a moderating role of Convenience and Consumer Innovativeness Arsalan Ahmed Sara Rashid Open Access Article Abstract Page Full-Text 6 - The Integration of Supply Chain Management, Competitive Advantages, and Enterprise Resource Planning: Insights from Women-Owned Enterprises in Bangladesh Farhana Ferdaousi Aziz Yasmin Yasmin