List of Articles

• Open Access Article
  • Abstract Page
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  1 - Evaluation of the Effect of Country-of-origin Image, Product Knowledge and Product Involvement on Consumer Purchase Decisions
  K. Heidarzadeh Sh. Khosrozadeh
• Open Access Article
  • Abstract Page
  • Full-Text
  
  2 - The Impact of After- Sales Services Quality on Behavioral Intentions of Buyers of Industrial Products
  M. A. Abdolvand P. Alipour
• Open Access Article
  • Abstract Page
  • Full-Text
  
  3 - Conceptualizing Entrepreneur’s Individual Role in Home Based Business Marketing
  A. M. Golabi S. H. Khodadad Hoseini J. Yadollahi M. Rezvani
• Open Access Article
  • Abstract Page
  • Full-Text
  
  4 - The Study Some of the Factors Consequences in Relationship Quality Employee - Customer in the Hotel Industry by Fuzzy Logic
  A. R. Mosavi M. Ashraf P. Rajaey
• Open Access Article
  • Abstract Page
  • Full-Text
  
  5 - Examining the Impact of Feelings and Brand Perceptions in Purchasing of the Same Name Fragrances
  T. Sadeghi M. Lashkary Kh. Ghaemmaghami Tabrizi
• Open Access Article
  • Abstract Page
  • Full-Text
  
  6 - A study of Matching between Marketing Problem Solving Modes and Marketing Management Support Systems in Systems Used by Auto Parts Manufacturers
  R. Baradaran Kazemzadeh M. Kiaeepour
• Open Access Article
  • Abstract Page
  • Full-Text
  
  7 - The Study on the Consumers' Perceptions of Electronic Banking Services of Keshavarzi Bank in the Southern Regions of Kerman Province
  H. Zolfaghar Dehnavi D. Rashidi