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        1 - Designing a Customer Loyalty Model in the Hotel Industry with a Sports Tourism Planning Approach (Case Study of Hotels in Mazandaran Province)
        Ali Jersarai Morteza Dosti Pasha Seyed Hossein Alavi Farshad amami
        The purpose of this study is to design a customer loyalty model in the hotel industry with a sports tourism planning approach in Mazandaran province. The research method in this qualitative research is inductive in the field of paradigm and is derived from a semi-struct More
        The purpose of this study is to design a customer loyalty model in the hotel industry with a sports tourism planning approach in Mazandaran province. The research method in this qualitative research is inductive in the field of paradigm and is derived from a semi-structured interview. The statistical population includes all university professors in the field of sports and sports management who have studied in this field. Sampling was performed using theoretical method and purposeful judgment method and was followed until theoretical saturation was reached, which includes a total of 38 experts. The results of the quality section showed that customer loyalty in the hotel industry includes 48 concepts and 5 dimensions (hospitality, service, product quality, facilities, trust) Manuscript profile
      • Open Access Article

        2 - The Study Views of Climbing Sport Tourists of Ilam City Residents in Order to Develop Tourism with Emphasis on the Safety of Tourists (Case study: mountainous area of Gachan)
        javad alibeygi behrouz sepidnameh
        Background and Objective: In this study, the views of mountaineering sports tourists living in the city of Ilam in the mountainous region of Gachan in order to plan for the development of tourism with emphasis on the security of tourists have been studied. Method: The More
        Background and Objective: In this study, the views of mountaineering sports tourists living in the city of Ilam in the mountainous region of Gachan in order to plan for the development of tourism with emphasis on the security of tourists have been studied. Method: The research is an applied research, the  methods of data collection is descriptive and analytic, the methods of data analysis is conducted both descriptive and inferential statistics (T & Friedman test).The Statistical Society is consisted of climbing sport tourists of Gachan mountainous area that has been obtained 77 tourists with the use of available sampling or random method. Findings: Based on the findings, Men (66 percent) accounted for the highest percentage of respondents and the largest age group of respondents is between the ages of "25 to 44 year". Tourists often have a bachelor's degree level (37.7 percent) and Diploma (22.1 percent). The origin location of the most Mountaineer tourists is the city of Ilam. Employees (8/33 percent) have formed the highest number of respondents. Most tourists (4/84 percent) access to the area Gachan with private vehicle.Tourists visit the area often "with family" (9/51 percent) and "with friends" (1.22 percent). Often of tourists are agreeing to pay 5,000 rials to 15,000 rials in the right input. Tourists have been reported the main motivations and reasons for choosing the region "tourism, sport and health". Disscousion and Conclusion: Also, hypothesis test results indicate that in general, level of insecurity in Gachan area for tourists is higher than average which can have a negative effect on tourism and sports tourism. Manuscript profile
      • Open Access Article

        3 - Feasibility Tourism development in rural areas of based on tourists opinions (Takht-e Soleyman Takab Township)
        سید حسین مطیعی لنگرودی انور شریفی مریم رضائی آزادی
        Today tourism as one of the leading economic activity in the territories is growing. Among the different forms of tourism, One of the most interesting and perhaps most of it, Rural tourism. Professional development, Rural tourism as an essential element And one way to s More
        Today tourism as one of the leading economic activity in the territories is growing. Among the different forms of tourism, One of the most interesting and perhaps most of it, Rural tourism. Professional development, Rural tourism as an essential element And one way to save the village from poverty, Migration, economic problems - social, establish and       maintain the welfare of the countryside as a traditional cultural properties. The purpose of this study, Feasibility of tourism development in rural areas of the Takht-e Soleiman city Takab And research methods, descriptive - analytic study. The data from the questionnaires And statistical documentation and a plan has been made. The population studied in this work are Takht-e Soleyman of tourists The interview and question local authorities, The number of tourists in 1390, Equal to the estimated 91622 people Using random sampling Based on sampling Cochran,  382 patients chosen And completed a questionnaire. The study shows The variety of attractions in county  Takht-e Soleyman, How to deal with    tourists, local people, There is a significant relationship, But the existing residential         Reception and sports in the Takht-e Soleyman There is no significant relationship. Science and comply with environmental planning powers villages, Public and private sector        investment, Introduce more attractions in rural areas at local, national and international The position of the archaeological collection of villages near the throne of Takht-e Soleyman, Improvement of infrastructure facilities, Residence and reception, You can expect a change in the status of these villages Provided through the satisfaction and attract more tourists. Manuscript profile