List of Articles Self-Discrepancy

• Open Access Article
  • Abstract Page
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  1 - Identifying the Affecting Indicators, Components and Dimensions on Self-Discrepancy and Consumers Behavior of Luxury Goods
  sepideh najafi mehdi zakipour مجتبی امیری مجد
• Open Access Article
  • Abstract Page
  • Full-Text
  
  2 - An Identification of Factors Influencing Compensatory Consumer Behavior Strategies Choice in Encountering Discrepancy between Actual Self and Ideal Self
  elham samadzadeh mohamad ali abdolvand