List of Articles Sales promotion Open Access Article Abstract Page Full-Text 1 - Effect of the benefits of sales promotion formats on in-store brand expression and benefits perceived by consumer with an experimental approach aida merikh nejad asl Kambiz Heidarzadeh Rahim Mohtaram Open Access Article Abstract Page Full-Text 2 - Assessment of the Effects of Advertising on Increasing Sales and a Mathematical Model for Determination of this Impact on Profitability A. A. Farhangi A. Ekhlasi P. Toluei Open Access Article Abstract Page Full-Text 3 - Assessment of the Effects of Advertising on Increasing Sales and a Mathematical Model for Determination of this Impact on Profitabilit A. A. Farhangi A. Ekhlasi P. Toluei Open Access Article Abstract Page Full-Text 4 - Provide a template to promote the sale of digital products with a social marketing approach mehdi rouholamini yosof adib shahrbano Golipour Fereydoni 10.30495/jisds.2007.21346 Open Access Article Abstract Page Full-Text 5 - Investigating and prioritizing social marketing factors affecting the promotion of digital product sales using the best-worst (BWM) technique. yousof adib mehdi rouholamini Shahrbanou Gholipoor Fereydoni Open Access Article Abstract Page Full-Text 6 - The Role of Information Technology in Designing and Implementing Knowledge Management in Telecommunication Based on Fuzzy AHP Technique Azadeh Koohi Faigh Mohammad Haghighi Majid Rashid Kaboli