List of Articles Customers' Preferences

• Open Access Article
  • Abstract Page
  • Full-Text
  
  1 - Presenting a model identification and prioritize for customer preferences in selecting banks and do invest based on grounded theory method and structural equation modeling (case study: Iran’s banking industry)
  Maliheh Dorostkar Mohammad Hosein Ranjbar
• Open Access Article
  • Abstract Page
  • Full-Text
  
  2 - Prioritizing Customers’ Preferences of Iranian Domestic Flights Using Exploratory Factor Analysis and Confirmatory Factor Analysis
  Amin Salimian Noudushan Mozhde Rabbani Shahnaz Nayebzade