List of Articles Customer participation Open Access Article Abstract Page Full-Text 1 - The effect of customer participation in product design on business performance (case study: Majid brand sports products) Khalil Deris Narges Ebrahimi Soheila Zarinjoy alvar 10.30495/jism.2023.75068.1070 Open Access Article Abstract Page Full-Text 2 - Branding co-creation through customers participation in digital media Ali Akbar Khademi Ali Boromandnasab Hanieh Farazandeh Open Access Article Abstract Page Full-Text 3 - The Effect of Applying Customer Knowledge on Innovation and New Product Efficiency (Case Study: Samasamaneh Software Company) faranak khodayari بهزاد kh 10.30495/jomm.2022.64206.1882 Open Access Article Abstract Page Full-Text 4 - Validation of Municipal Customer Participation Pattern Based on Social Trust Marketing (Case Study: Tehran Municipality) Saeedeh Sadeghi Afjeh Hossein Budaghi Khajeh Nobar behnaz khosh tinat samad aali 10.30495/jomm.2023.72388.2027 Open Access Article Abstract Page Full-Text 5 - Investigating the Impact of Innovation on Customer Participation and Citizenship Behaviors fariba bakhshi Alireza Shahraki 10.22094/jdem.2023.705864 Open Access Article Abstract Page Full-Text 6 - Consequences of Value Co-creation Strategy in Educational Services Fatemeh Zargaran Khouzani Hossein Rahmanseresht seyed mohammad sobhani fatemeh fakhri 10.30495/jedu.2022.25429.5059