List of Articles Competitive strategy

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  1 - Determination of Innovative Actions of the Organization using Porter's Competitive Combined Model and Blue Ocean Strategy
  Fatemeh Khoshkam Mehdi Abbasi
  To continue the life of organizations in today's global marketplace, finding solutions to the exit from the competition field. The purpose of this research is to provide an algorithm for the development of innovative measures by using Porter's competitive forces and the More

  To continue the life of organizations in today's global marketplace, finding solutions to the exit from the competition field. The purpose of this research is to provide an algorithm for the development of innovative measures by using Porter's competitive forces and the blue ocean strategy.This research is descriptive survey and in terms of applied purpose. In this research, by presenting a two-step algorithm, the competitive environment and industry structure are identified, while evaluating the attractiveness of the organization, a suitable strategy for leaving the competitive environment is presented. In order to implement the proposed algorithm in the IRAFA company, the first team of experts included all the experts and managers. In the second stage, using a questionnaire scan and performing statistical tests, it was determined that among five of Porter's competitive forces, the competition among existing organizations was the main cause of the threat. Also, Table Four Action of the Blue Ocean Strategy Plan was developed with an emphasis on value innovation for the IRAFA company. Emphasizing value innovation can be integrating and synchronizing with similar small organizations; creating targeted advertising; providing services through the Internet; careful operation of free consulting services; eliminating specialized vocabulary in advertising for the company. Manuscript profile
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  2 - بررسی نقش تعدیلگری استراتژی های رقابتی در تأثیر یکپارچگی زنجیره تامین بر عملکرد مالی و عملیاتی (مطالعه موردی: صنعت تولید خودرو در ایران)
  رقیه توده بهمبری منصور صوفی
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  3 - The Impact of International Entrepreneurship Orientation on International Performance Considering The Mediating Role of Network Capability’ Competitive Strategy And International Market Orientation.(Case of Study National Iranian Oil Company)
  Amin Dastpak Mostafa Mobaleghi
  The purpose of this study was to examine the impact of international entrepreneurship orientation on international performance, considering the role of mediating network capability, competitive strategy and international market orientation. The present study is of a pra More

  The purpose of this study was to examine the impact of international entrepreneurship orientation on international performance, considering the role of mediating network capability, competitive strategy and international market orientation. The present study is of a practical nature and because of the fact that it analyzes the status quo, the method used in this research is analytical-survey. The surveyed community is Iran's oil and gas company managers and staff, with 460 employees. According to the limited number of employees, 210 people were randomly selected from Cochran formula and a questionnaire was distributed among these people. For collecting data on theoretical foundations and extracting factors and indicators, library and internet resources including books, articles, and case studies were used. In inferential statistics, the indicators were first determined and extracted according to the dimensions. After checking the validity and reliability of the questionnaire, the data were normalized using Kolmogorov-Smirnov test. Then, using the Structural Equation Modeling Test and Lisrel software, we analyzed the hypotheses. Based on the results, all assumptions were accepted. Manuscript profile