List of Articles نگرش نسبت به برند

• Open Access Article
  • Abstract Page
  • Full-Text
  
  1 - Investigation the Effect of Brand Social Power Dimensions on Purchasing Decisions Based on Customers’ Subjective Readiness Levels
  K. Heidarzadeh S.M. Alvani K. Ghalandari
• Open Access Article
  • Abstract Page
  • Full-Text
  
  2 - Impact of Three-Dimensional (3D) Advertising on Purchase Decision: The Role of Presenting on Various Product Categories (Geometric and Material)
  Kamal Ghalandari Kambiz Heidarzadeh Hanzaee