List of Articles مشتریگرایی Open Access Article Abstract Page Full-Text 1 - The Effect of Market Orientation on Innovation in Esfarayne Bank's Saderat Bank Services saeed mehri Ghadire Mehri imani malihe Open Access Article Abstract Page Full-Text 2 - The Analysis Moderating Role of Job Satisfaction and Organizational Commitment in Relation Between Internal marketing and Customer Orientation Stuff (Case Study: Pharmaceutical and Food Distribution Co.) Peyman Akbari Reza Rostami Akbar Veismoradi Abdolalmajid Mohammadi Najaf Abadi Open Access Article Abstract Page Full-Text 3 - A Study of the Relationship between Market Orientation and Customer Satisfaction with Service Quality in Kerman's Body Building Gyms Milad Eskandari Damaneh Majid Jalali Farahani Amin Dehghan Ghahfarokhi 10.71865/jsports.2023.2306-1048 Open Access Article Abstract Page Full-Text 4 - Indigenous model of market orientation (MO) for Iranian knowledge-based companies Kazem Mohammaddoost Hamid Reza Saeedniya Ahmad Rahchamani Open Access Article Abstract Page Full-Text 5 - The effect of employees’ customer orientation and service orientation on service quality, satisfaction and loyalty of Hyperstar customers Sahar Ershad Nazanin Jarideh Ali Badizadeh Open Access Article Abstract Page Full-Text 6 - بررسی نقش مشتریگرایی بر وفاداری مشتریان بانکی با در نظر گرفتن اثر متغیرهای میانجی محبوبیت، تناسب شخصیتی و هویت برند(مطالعه موردی: صنعت بانکداری ایران) سید مهدی جلالی احمد حسن پور کارسالاری Open Access Article Abstract Page Full-Text 7 - A strategy for performance enhancement of Iranian knowledge-based companies Kazem Mohammaddoost Hamid Reza Saeednia Ahmad Rahchamani