List of Articles تصویر ذهنی شرکت

• Open Access Article
  • Abstract Page
  • Full-Text
  
  1 - Explaining and Examining of Loyalty Programs on Buying Decision of Customers (Case Study)
  Ali Khatami Firouzabadi Mojtaba Salehi Fatemeh Taheri
• Open Access Article
  • Abstract Page
  • Full-Text
  
  2 - Investigating the Effect of Perceived Service Quality on Customer Loyalty Mediated by Customer Satisfaction and Corporate Image with Regard to the Role of Moderating the switching costs (Case Study: Sina Bank Branches in Mashhad)
  Ahmad Tavakoli azar kafashpour Hossein Nikoo