List of Articles ارزش ویژه نام تجاری

• Open Access Article
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  1 - Prioritizing Brand Equity Methods from Customers’ Perspective for Finance Industry
  سمیه یوسفی دارستانی امیرعباس نجفی مصطفی ستاک
• Open Access Article
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  2 - Assessment of the Effects of Advertising on Increasing Sales and a Mathematical Model for Determination of this Impact on Profitability
  A. A. Farhangi A. Ekhlasi P. Toluei
• Open Access Article
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  3 - Assessment of the Effects of Advertising on Increasing Sales and a Mathematical Model for Determination of this Impact on Profitabilit
  A. A. Farhangi A. Ekhlasi P. Toluei
• Open Access Article
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  4 - The Effect of Country of Origin of Brand on Brand Equity
  B. Ranjbarian E. Mahmoudi A. Ghasemi
• Open Access Article
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  5 - Prioritizing Brand Equity Methods from Customers’ Perspective for Finance Industry
  S. Yousefi Darestani A. A. Najafi M. Setak
• Open Access Article
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  6 - Brand Relationship,The Cornerstone on Building Strong Brand in Commercial Banks
  Kambiz Heidarzadeh Javad Abbasi
• Open Access Article
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  7 - The Study of the Relationship between the Quality of Social Services on Eigenvalue of Brand Name from the Perspective of the Consumer Society in Shirvan Hotel Industry
  Milad Raeisizadeh اصغر میرفردی آرمان حیدری