List of Articles brand management

• Open Access Article
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  1 - Structural model of desire to use electronic banking services based on personality dimensions and brand management
  marzieh yarizanganeh Alireza  Nik Seresht
• Open Access Article
  • Abstract Page
  • Full-Text
  
  2 - Identifying and evaluating the strategic marketing model of the second brand in All Sport sports chain stores with an emphasis on the STP process
  mahnaz solati اعظم رحیمی نیک سید عباس حیدری