List of Articles ارزش برند

• Open Access Article
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  1 - Investigating the Effect of Brand Trust on Customer Loyalty with Regard to the Mediating Role of Brand Value and Moderating Respect and Love for the Brand Among Customers of the Mashhad Leather Brand in Tehran
  مهرداد رحیمیان hiro eisavei
• Open Access Article
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  2 - Investigating the Involvement of Customer Decision Making by Reflecting on the Synergistic Backgrounds of Brand Value, Brand Love, and Brand Identity in Online Brand Communities
  mohamad Hadi Asgari Ali Einy
• Open Access Article
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  3 - The study of effective factors on customer relationship quality in creating brand value and intention to online purchase (A study of eshop customers in Tehran)
  Ali Akbar Khademi Hanieh Farazandeh
• Open Access Article
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  4 - Presenting the paradigmatic model of social marketing based on ethical marketing to create brand value in the country's social security organization
  Gholamreza Tizfahmefard Hassan Esmailpour fariza taherikia leila Andervazh
• Open Access Article
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  5 - Study of the Relationship between the Country of Origin and the Brand Equity Case Study: Grad
  N. Alsadat Najafizadeh M. Mehrabi R. Karjalian A. Mashayekhnia
• Open Access Article
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  6 - The Impact of Performance Criteria on Brand Value In the automotive industry
  Abdolreza Tahmasebi Mirfeiz fallah Hamidreza Vakilifard Abdullah Naami
• Open Access Article
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  7 - Presenting a co-creation model of brand value with customers in the dairy industry with a future research approach
  hossein shakibi Seyyed Mahmoud shabgou Monsef Ali GHolipour soleimani
• Open Access Article
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  8 - Designing a Model Based on Effective Actions to Control Destructive Deviant Behaviors of Human Resurces
  Mojtaba Forouz Shahrestani Homa Doroudi Firoozeh Hajialiakbari
• Open Access Article
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  9 - Designing and optimizing the value creation model for bank customers in the process of creating a common brand value.
  hamidreza kojouri vahidreza mirabi hosin safarzadeh
• Open Access Article
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  10 - بررسی تأثیر محرکه‌ای ارزش برند بر ارزش برند مشتری محور (موردمطالعه : مشتریان و مخاطبان برند نایکی در شهر تهران)
  سمانه نژاد یوسفی حسن اسماعیل پور