study of Culture and Everyday Life on Facebook

Subject Areas : Media Management

Ghazal Bibakabadi ¹ , mohamad soltanifar ² , Ali Delavar ³

1 - دانشجوی دکتری علوم ارتباطات، واحد علوم و تحقیقات، دانشگاه آزاد اسلامی، تهران، ایران
2 - Dr
3 - Dr

Received: 2020-06-26 Accepted : 2020-12-11 Published : 2020-08-22

Keywords: "Virtual Demography", "Everyday Life", "Facebook",

Abstract :

Today, virtual social networks have become an integral part of the daily lives of the Iranian people. The activities of people in this network and their daily lives, which are meaningful through presence and communication with others in these networks, are the subject of study in this study. It may not be outrageous to view Facebook as a city where users live as citizens. How the daily life of the residents of this city goes, what interactions and connections the citizens of this virtual city have, what is their leisure and entertainment in this virtual city, etc. can help us to get to know it better. The aim of this study is to understand the components of daily life on the social network Facebook and its relationship with the membership of users in this network. To achieve this goal, the qualitative method of virtual anthropology has been used in a virtual field consisting of 300 Facebook social network users. Data collection was done through participation, online viewing, and in-depth and in-depth interviews. The research findings show that the components of daily life of users in this network include display and implementation, multiplicity and fear of getting lost, ordinary narration to the current official narrative, desensitization of red lines. These components are a view of the daily life of Iranian users. And the current culture in the Facebook space of Iranian users is in the period of this study.