Bank Trade Facilitation to Locate Automatic Teller Machines (Case Study: Mellat Bank in Bushehr)

Subject Areas : مدیریت

Hamid Shah Bandarzadeh ¹ , Khoda Karam Salimi Fard ² , Mohammad Hossein Kabgani ³

1 - استادیار، دانشگاه خلیج فارس، گروه مدیریت، بوشهر، ایران
2 - استادیار، دانشگاه خلیج فارس، گروه مدیریت، بوشهر، ایران
3 - کارشناسی ارشد، دانشگاه خلیج فارس، گروه مدیریت، بوشهر، ایران (عهده دار مکاتبات

Received: 2014-11-26 Accepted : 2015-04-26 Published : 2015-08-23

Keywords: Location, Automatic Teller Machine, Mathematical Modeling, Fuzzy Environment, Bank,

Abstract :

According to services available in the city, optimal distribution and locate of Automatic Teller Machine of banks, due to the increasing importance of urban expansion and population growth, service delivery is considered as the most important issues. Choosing the best location for ATM influenced by several factors, including population, proximity to other facilities, urban traffic system, competitors, and regulations and is located. In this study, we sought to determine the proper place to be ATM so that all customer demand at Bushehr to be answered. Hence, in this paper we use descriptive - analytical method and fuzzy analysis hierarchy process , by using of the quantitative operations research methods and mathematical modeling location from which to deploy the ATM machine set  while priority scheme, this area will be evaluated according to different criteria. This study shows the deployment of ATM bank machine in Bushehr, dispersal pattern and practice of some of these devices are not suitable for these devices the user is not required. So by using a hierarchical analysis in fuzzy environment and combined its output results with linear assignment method and use of banking experts, and the opinions of experts in the field of banking, eleven priority areas identified were scored until all points are covered and the citizens of the city of Bushehr quick and easy access to the this devices.