A conceptual model proposed for evaluating education quality at university

Subject Areas : Educational Science

mohammad ataei ¹ , morteza mousavi ² , davood haghkhah ³ , roghayeh hasanzadeh ⁴

1 - دانشجوی دکتری مدیریت دولتی واحد علوم وتحقیقات وعضو هیئت علمی دانشگاه آزاد اسلامی قزوین
2 - دانشیار دانشکده مدیریت دولتی دانشگاه آزاد اسلامی قزوین
3 - دانشجوی دکترا دانشگاه آزاد اسلامی قزوین، عضو هیأت علمی دانشاه میانه
4 - دانشجوی دکترا دانشگاه آزاد اسلامی قزوین، عضو هیأت علمی دانشاه میانه.

Received: 2015-12-28 Accepted : 2015-12-28 Published : 2011-12-22

Keywords: Students, University, Quality of education, SERVQUAL Model,

Abstract :

This study aims to shed light on the educational and welfare problems faced by  students at Islamic Azad University, Qazvin Branch, drawing on customer-oriented approach. The study is based on modified  Servqual paradigm which covers 6 dimensions involving the quality of educational services and students' welfare services. Out of 6 hypotheses  proposed by the study, 3  hypotheses were rejected . Those hypotheses indicating the significant difference were considered. The study uses surveying method and draws on an integrated model. Morgan formula was used to determine the sample size.  As a result, 296 subjects were distributed in four  colleges both randomly and in classified manner. To collect data, the study used questionnaire and interview which incorporated 7-option  questions and inquiries  regarding the perception and knowledge of current situation . The following inferential statistical methods were used: Freedman Test, Kruskal-Wallis Test, Wilcoxon Test.