Analyzing the dimensions of the requirements of strategic planning of human resources, examining its relationship with the positioning strategies of sports services in the sports complexes of Kerman

Subject Areas : Human Resources Excellence

mohsen manzari tavakoli ¹ ( PhD student, Department of Management )
mohammad ali safa nia ² ( .. )
salahaddin naghsh bandi ³ ( استادیار گروه مدیریت ورزشی ،واحد علوم و تحقیقات، ،دانشگاه آزاد اسلامی ،تهران،ایران )
reza Nikbakhsh ⁴ ( دانشیار گروه مدیریت ورزشی ،واحد تهران جنوب، ،دانشگاه آزاد اسلامی ،تهران،ایران )

Received: 2023-05-17 Accepted : 2023-06-17 Published : 2023-06-22

Keywords: sports services, Positioning, strategic planning of human resources, Human Resources,

Abstract :

The aim of the current research is to analyze the dimensions of the requirements of strategic planning of human resources, to examine its relationship with the positioning strategies of sports services in the sports complexes of Kerman. The research method of descriptive statistics and inferential statistics was used and the statistical population included the employees of sports complexes in Kerman, taking into account the possibility of unusability of some completed questionnaires, a total of 400 questionnaires were distributed, and finally 385 questionnaires were used as the basis for statistical analysis. Two researcher-made questionnaires were used to collect data. Validity assessment was done using face validity and approval by management experts. The questionnaire of requirements for strategic planning of manpower equal to (85%) and positioning strategies of sports services has been calculated equal to (86.1%). Data analysis was carried out quantitatively and qualitatively with SPSS version 23 and PLS Smart version 23 software, in the current research, the significance level is 0.05, based on the research findings, it can be concluded that the effect Positive and meaningful requirements of strategic planning of human resources on positioning strategies of sports services. Also, the coefficient of determination shows that 13% of the changes in the positioning strategies of sports services are explained by the strategic planning requirements of human resources.