Designing a Favorable Tourism Marketing Policy Model using Corbin-Strauss Theory
Subject Areas : Geography and tourism planning, geography and urban planning, urban planning, architecture, geography and rural planning, political geography
1 - Ph.D in Economics, Central Tehran Branch, Islamic Azad University, Tehran, Iran.
Keywords: Tourism, Tourism Marketing, Policy Making, Corbin-Strauss,
Abstract :
Araújo, J. J, Filho, R. M. (2001). Developing an operational framework for health policy analysis. Revista Brasileira de Saúde Materno Infantil. 1(3):203-21.
Biljana, J., Trajkova, A. (2012). Risk management and Customs performance improvements: The case of the Republic of Macedonia.Procedia - Social and Behavioral Sciences, 44, 301– 313.
Britton, S.G. (1991) Tourism, capital and place: Towards a critical geography of tourism, Environment and Planning D: society and space, g, 4, pp.451-478.
Brooks, S. (1993) Public policy in Canada, Toronto, Mcclelland and stewart.
Buse K, Dickinson C, Gilson L, Murray SF. (2009). How can the analysis of power and process in policy-making improve health outcomes? The Official Journal of the International Hospital Federation. 45(1):14.
Chuck, O. (2008). Gay in collaboration with Eduardo Five-Sola, Tourism in a Comprehensive Perspective, Fifth Edition, Tehran, Cultural Research Office.
Corbin, J., & Strauss, A. (2008). Basics of Qualitative Research: Techniques, and Procedures for Developing Grounded Theory (3rd ed.). Thousand Oaks: CA: Sage.
Creswell, J. W. (2011). Qualitative research method and design (selection from five qualitative research approaches). Translated by Hassan Danaeifard and Hossein Kazemi. Negah Danesh Publishing, Tehran.
Coveney J. (2010). Analyzing public health policy: three approaches. Health Promotion Practice.11 (4):515-21.
Danesh Fard, K. (1969). Public policy-making process, Tehran: Islamic Azad University, Science and Research Branch.
Dunn WN. (1986). Policy analysis: Perspectives, concepts, and methods. Jai Pr. 1986.
Fallahi, K. (2013). Strategy and Operations in Tour Management, Second Edition, Tehran, Cultural Research Office.
Francois and Lionel, B. (1999) The International marketing of Travel and Tourism, MACMILAN PRESS LTD, p.7. 3.
Genkins, J.M. (1994). Rural recreation and tourism, policy and planning, in D. Mercer.
Hall, C.M. (1994). Tourism and Politics: Policy, power and place, London, Belhaven press.
Henning, D. (1974). Environmental policy and administration, American Elsevier publishing company, Network.
Kotler, P. (1997). Marketing management, prentice -Hal International, Inc., Eighth Edition, p.95. 5.
Kosters, M. (1984). The deficiencies of tourism science without political science comment on Richter, Annals of Annals of Tourism Research, 1 1: 609-13.
Kuper, A and Kuper, J. (1985). The social science, encyclopedia Routledge, p.607
Lumsdon, les. (1997). Tourism marketing. International Thomson Business Press.
Pearce, D.G. (1992). Tourism organizations, Harlow: Longman scientific and Technical. 9.
Poon, A. (1994). Principles service marketing, Mc Graw.Hill, maidenheadl.
Sims, CA. (1986). Are forecasting models usable for policy analysis? Federal Reserve Bank of Minneapolis Quarterly Review.10 (1):2-16
Scrutton, R.A. (1982). Dictionary of political thought, London, Pan Books.
Shiffman, WJ. Schneider, H. Murray, SF. Murray, SF. Brugha, R. Gilson, L.( 2008). Doing health policy analysis: methodological and conceptual reflections and challenges. Health Policy Plan; 23 (5): 308-317.
Strauss, A.; Corbin, J. (1998). Basics of qualitative research: Techniques and Procedures for Developing Grounded Theory. London: SAGE.
World Tourism Organization website. (2015). Available at: (www2.unwto.org)