Improving Performance of Customer Relationship Management through Applying Knowledge Management

Subject Areas : General Management

Reza Radfar ¹ , N. Rezaei-Malek ²

1 - Department of Industrial Management, School of Management and Economics, Science and Research Branch, Islamic Azad University (IAU), Tehran, Iran
2 - Department of Information Technology Management, Electronic Branch, Islamic Azad University (IAU), Tehran, Iran

Received: 2013-04-05 Accepted : 2013-04-05 Published : 2013-04-05

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