The Effect of Green Knowledge Management on Sustainable Performance with the Mediating role of Green Innovation
Subject Areas : Operation Management
seyyedehmaryam mirhojati
1
,
Maryam Rahmaty
2
1 - Department of Management, Entrepreneurship, Islamic Azad University, Chalus, Iran
2 -
Keywords: Green knowledge management, sustainable performance, green innovation.,
Abstract :
Sustainable performance is an important feature in businesses that ensures reliability and efficiency in operations and has been seen as an opportunity to move towards sustainable development. Green knowledge management is also an emerging approach that integrates environmental sustainability with knowledge management practices, especially in businesses that seek sustainable development. Green innovation plays an important role in guiding sustainable performance by enhancing resource efficiency, reducing pollution, and creating flexibility. The present study seeks to determine the impact of green knowledge management on sustainable performance with the mediating role of green innovation in the printing industry. The research method is applied in terms of purpose and descriptive survey in terms of nature of implementation. The statistical population consists of 1600 employees of the printing industries of Mazandaran province, of whom 310 were selected as a statistical sample using the Morgan table and distributed among them using stratified sampling with proportional allocation of questionnaires. The data collection tools include the Green Knowledge Management Questionnaire by Khan et al. (2024), the Sustainable Performance Questionnaire by Khan et al. (2024), and the Green Innovation Questionnaire by Junaid et al. (2021). To assess the validity of the questionnaire, confirmatory factor analysis technique with LISREL 8.8 software was used. The research findings indicate that green knowledge management has a positive and significant effect on sustainable performance with a mediating role of green innovation in the printing industries of Mazandaran province.
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