Combining Application of Factor Analysis and SWOT to Survey Marketing and Advertisement: A Case Study of Pistachio in Kerman Province

Subject Areas : Microbiology

T.  Sadeghi ¹ (Ms.C Business Management, Hormozgan Social Security Organization, Iran)
K.  Ehsanpour ² (Ms.C Business Management, Tidewater Middle East Marine Services Company, Bandar Abbas, Iran)
R.  Sedaghat ³ (Faculty Member on Agricultural Economics, Iran's Pistachio Research Institute, Rafsanjan, Iran)

Received: 2015-10-08 Accepted : 2015-10-08 Published : 2013-12-01

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