Analysis of the Role of Tourism Policies in Increasing Entrepreneurial Spirit and Motivation in the Villages of Ramsar County

Subject Areas : Rural and nomadic studies

Mohammad Kazem Hallaji sani ¹ , Nasrollah Molaeih ² , Mohammad Baset Ghoreyshi ³

1 - Ph.D Student, Department of Geography, Rasht Branch, Islamic Azad University, Rasht, Iran; PhD student, Department of Tourism, Tourism Research Center, Rasht Branch, Islamic Azad University, Rasht, Iran
2 - Department of Geography, Rasht Branch, Islamic Azad University, Rasht, Iran |Professor Department of Tourism, Tourism Research Center, Rasht Branch, Islamic Azad University, Rasht, Iran
3 - Department of Geography, Rasht Branch, Islamic Azad University, Rasht, Iran

Received: 2021-03-07 Accepted : 2021-05-02 Published : 2025-03-21

Keywords: Rural tourism, tourism policy, rural development, entrepreneurship, Ramsar County,

Abstract :

Introduction: Rural development plays an important role in achieving national development goals. In such a way that many experts consider rural development as the driving force of development in third world countries, especially in the early stages of development, and consider achieving it as an inevitable necessity. Therefore, in order to overcome the economic-social issues faced by rural communities in the last few decades, the entrepreneurial approach has been considered as one of the important strategies of rural development. Research Aim: The main purpose of this research is to analyze and identify effective tourism policies on increasing the motivation and spirit of entrepreneurship in the villages of Ramsar County. In the field of continuous indicators, 19 indicators were selected in the four dimensions of foresight, self-confidence, risk-taking and innovation and creativity. The statistical population of the present study was the target villages of tourism in Ramsar County. Methodology: The descriptive-analytical research method was used to collect the information using the questionnaire technique. One-sample t-test, Pearson's correlation coefficient and multivariate linear regression were used for data analysis. Results: The findings showed that 5 policies are effective in the field of changes in the foresight variable. In this framework, policies to encourage the private sector to work in the development of rural tourism with a coefficient of 0.637 had the greatest power to predict changes in the future perspective variable. Based on the obtained results, the policies of promotion of public culture in the field of tourism in villages have up to 70% of the changes of self-confidence variable. Conclusions: The variable of risk taking had the greatest impact on the policies of holding short-term training courses in the field of tourism in villages with a coefficient of 0.637. Finally, regarding the variable of innovation and creativity, the provision of various educational programs in different sectors of rural tourism and policies to encourage the private sector to work in the development of rural tourism had the greatest impact.

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