List of Articles Advertising

• Open Access Article
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  1 - Designing a Native Model for Assessment of the Effectiveness of Advertising
  Soheila Shamsadini Farhad Hanifi Vahid Reza Mirabi
  20.1001.1.23222301.2019.5.3.1.6
• Open Access Article
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  2 - Designing the Attitude toward Advertising Model through Mobile Social Networks
  Atefeh Shekari Seyed Najmoddin Mosavi Abdolkhalegh Gholami Chenarestan Olya
  10.30495/jsm.2020.673649
  20.1001.1.23222301.2020.6.1.6.4
• Open Access Article
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  3 - Designing and Explaining the Impact Pattern of Online Advertising on Actual Purchasing (Case Study: Atieh Saba Holding)
  Roohalah Negahdari Nia Ali Pirzad Seyyed Najm- Al-Din Mousavi
  10.30495/jsm.2020.673653
  20.1001.1.23222301.2020.6.1.8.6
• Open Access Article
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  4 - The Effect of Advertising on Expectations and Perception of the Brand with Emphasis on the Mediating Role of Customer Experience Management in the Insurance Industry
  Esmaeil Kiyomarsi Hamid Reza Saeednia Zahra Alipour Darvishi
  10.30495/jsm.2021.1943472.1562
  20.1001.1.23222301.2021.7.4.8.9
• Open Access Article
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  5 - Assessing the Out-Of-Home Advertising Model of Consumer Products (Case study of food industry in Fars province)
  Abdulaziz Shourangiz Hassan Biabani Mohammad Hossein Ranjbar
  10.30495/jsm.2021.1943122.1549
  20.1001.1.23222301.2021.7.4.6.7
• Open Access Article
  • Abstract Page
  • Full-Text
  
  6 - Identifying the Effective Factors of Oral Electronic Marketing on Brand Equity
  Azadeh Darvish Fereshteh Lotfizadeh Kambiz Hiedarzadeh Rahim Mohtaram
  10.30495/jsm.2022.1966066.1680
  20.1001.1.23222301.2023.9.1.2.1