بررسی رابطه هوش رقابتی مدیران با نوین‌سازی صنایع کوچک
محورهای موضوعی : مدیریت بازرگانی
حسین بوداقی خواجه‌نوبر
1
,
کریم اسگندری
2
,
رضا رستم‌زاده
3
1 - استادیار گروه مدیریت، واحد تبریز، دانشگاه آزاد اسلامی، تبریز، ایران
2 - گروه مدیریت دولتی، دانشگاه پیام نور، تهران، ایران
3 - استادیار گروه مدیریت، واحد ارومیه، دانشگاه آزاد اسلامی،ارومیه، ایران
کلید واژه: هوش, رقابت, هوش رقابتی, صنایع کوچک, نوین‌سازی صنایع کوچک,
چکیده مقاله :
با ظهور فن آوری های جدید انفورماتیک، تحولاتی در توانایی های واحدهای صنعتی، روش های تولید و توزیع و ساختار تشکیلاتی بنگاه ها ایجاد شده که بر اهمیت رشد و توسعۀ صنایع کوچک و متوسط در ساختار صنعتی کشورها افزوده است. هدف پژوهش حاضر بررسی رابطۀ هوش رقابتی مدیران با نوین سازی صنایع کوچک استان آذربایجان شرقی می باشد. در این پژوهش، ابعاد هوش رقابتی بر اساس نظریۀ دانشکدۀ مدیریت فرانسه (GTILAB) شامل آگاهی های تجاری، وضعیت رقبا، فن آوری تکنیکی و راهبردی- اجتماعی با شاخص های نوین سازی صنایع کوچک تعیین شده است. جامعۀ آماری پژوهش، مدیران صنایع کوچک سازمان مورد مطالعه به تعداد 2713 نفر می باشد. حجم نمونۀآماری با استفاده از رابطۀ کوکران 337 به دست آمده است. روش نمونۀگیری به صورت تصادفی طبقه ای می باشد. ابزار جمع آوری اطلاعات در این پژوهش پرسش نامه محقق ساخته می باشد. مدل ارائه شده با استفاده از معادلات ساختا ری (SEM) با حداقل مربعات جزئی (PLS) مورد آزمایش قرار گرفت. نتایج حاصل از داده های جمع آوری شده از مدیران صنایع کوچک استان آذربایجان شرقی نشان می دهد که هوش رقابتی بر ابعاد چهارگانۀ آن با نوین سازی صنایع کوچک مورد مطالعه، تأثیر مثبت و معناداری وجود دارد.
This study aimed at identifying the effect of managers' competitive intelligence on modernization of small industries in East Azerbaijan province. In this study the competitive intelligence dimensions based on French management Faculty theory which included (trade, technical, social, strategic awareness and competitors situation)on modernization of small industries indices have been studied. The research population included small industries managers which added up to 2713 people. Using Cochran's formula the sample size was 337 people. The sampling method was stratified random sampling. To gather the data a researcher made questionnaire was used. The presented model, using structural equation modeling (SEM) with partial least square the research hypotheses were tested. The results showed that the competitive intelligence and its four dimensions have positive and meaningful effect on the modernization of the small industries.
- Eskandari, K., Bighlu, L. (2014), “Competitive intelligence of managers as part of business intelligence organization”, National Conference on Entrepreneurship and Pedigree Competition, Mazandaran.
- Eskandari, K., Bighlu, L., Tirandaz, H. (2014), “Competitive intelligence of managers as part of business intelligence organization”, National Conference on Entrepreneurship and Pedigree Competition, Mazandaran.
- Eskandari, K., Molavi, Z. (2009), “Small Industries, Iran Industrial and Economic Development Engine”, Monthly Letter of Work and Society, N 1.
- Eskandari, K. (2009), “Investigating the Relationship between Managers Competitive Intelligence and Developing Small Industries in East Azarbaijan Province”, Master's Degree in Public Administration, Islamic Azad University of Bonab Branch.
- Eskandari, K., Bighlu, L. (2013), “Explaining the Need for Competitive Intelligence in Managers of the Age of Chaos”, Third International Conference on Behavioral Sciences, Kish.
- Zoltan, G. (2004), “The Role of Small Industries in the Managers' Economy”, Jahangir Majidi translation, Tehran, Cultural Arts Institute, V 2.
- Beykzad, J., Eskandari, K. (2009), “Competitive intelligence as a supportive tool in the decision making process of managers”, Monthly Managing Director, N 52.
- Beykzad, J., Eskandari, K. (2009), “Competitive intelligence of managers and small industries development”, Journal of Labor and Society, N 1, 113-114.
- Pakmaram, A., Eskandari, K, Molavi, N. (2009), “Competitive intelligence, tracking competitors' moves”, Tedbir Monthly Journal, N 214.
- Pur Sadegh, N., Eskandari, K, Eskandari, G. (2010), “Storage and management of competitive intelligence information”, Fifth International Conference on Strategic Management and Performance, Tehran.
- Porter, M. (2006), “Competitive strategy”, Tehran, Resa Publication, V 2.
- Talali, M., Farakdaz, K., Totz, R. (2013), “Technology, Culture and Competitiveness of Developments and Global Political Economy”, Nasser Movafaghiyan Translation, Tehran, Iranian Institute for Development Studies, V 1.
- Cherniaska, Fiyuna., Pater, G. (2001), “The symbolic business world: the magic of information and competitive advantage”, Translation by Alireza Rezaee Nejad, Tehran, Resa Publication, V 1.
- Devid, F. (2000), “Strategic management”, Translation by Ali Parsayian and Seyed Mohammad Arabi, Office of Cultural Research, V 7.
- United Nations. (1987), “Study of the situation of small industries in Asia and the Pacific”, Translated by Rural Industries Committee of the Central Office of Jihad Sazandegi, Broadcasting Committee of Rural Industries Jihad Sazandegi, Meraj Publication, V 1.
- Sharafi Nejad, N. (2007), “Investigating and Prioritizing the Influencing Factors on Export Development of Small and Medium Industries (Case Study of Sweet Industry and Chocolate),”, Master's Thesis, Tehran, Institute of Management and Planning of Iran.
- Fatemi, M. (2006), “Emotional intelligence”, Tehran, Sargol Publications, V 1.
- Katler, F., Armstrong, G. (2000), “Marketing principles”, Translation of Ali Parsayian, Preschool Publications, Tehran, V 1, N 1.
- Karami, A. (2007), “A Survey on the Viewpoints of Senior Managers in the Strategic Management Process in Small and Medium Enterprises of the UK Electronics Industry”, PhD dissertation, International Development University.
- Karami, A. (2008), “Strategic Attitude To Investigate the Role of SMEs and Provide Its Development Tools in East Azarbaijan Province”, Ministry of Interior of the East Azarbaijan Governorate, Deputy Governor of East Azarbaijan, V 1.
- Key Maram, F. (2005), “The Role of Small and Medium Industries in Industrial Development”, Sharif University of Technology, Scientific publication, V1.
- Miler, E. (2004), “Competitive intelligence”, Translated by Mohsen Rasulian and Ali Ashraf Yarmohammadi, Tedbir Monthly Jurnal, V 15, N 15.
- Musavi Shahrudi, M. (2004), “Small rural development axis”, Tehran, Neghin Publication, V 1.
- Molayi, M. (2004), “Modernization of small industries”, Tedbir Monthly Jurnal, V 150, N 15.
- Molayi, M. (2003), “Evaluation of factors affecting profitability, performance of small industries in Iran”, PhD thesis, Tehran, Tarbiat Modares University, Humanities University.
- Najafi Haghi, J. (2003), Competitive intelligence, Tedbir Monthly Jurnal, N 154.
- Vopa, R. (1994), “Modernization and modernization of small industrial and commercial units”, Asia Productivity Organization, Translation Ministry of Industries, Tehran, Ministry of Industry.
- Vazife Dust, H., Ghasemi, F. (2008), “Competitive intelligence Approaches and uses”, Tedbir Monthly Jurnal, N 197.
- Unido. (2004), “Summary of findings and recommendations for policy making in the small and medium industries sector”, Tehran, Ministry of Industry and Mines, Translation of Small Industries Organization and Industrial Cities of Iran.
- Calof, L. (1996), what’s your competitive intelligence quotient, unpublished Conference Report, September.
- Chen, H.-R. and H.-F, (2012), Tseng, Factors that influence acceptance of web-based e-learning systems for the in-service education of junior high school teachers in Taiwan. Evaluation and program planning,. 35(3): p. 398-406
- Fornell, C. and D.F. Larcker, (1981), Evaluating structural equation models with unobservable variables and measurement error. Journal of marketing research, 1981: p. 39-50
- Foster, Philippa,(2008), ”competitive intelligence or industrial espionage?”, Institute of Business Ethics, (www.ibe.org.uk).
- Gregory G, Dess, G.T. Lumpkin and Marilyn L. Taylor (2005), competitive. Intelligence Strategic Management. 2 ed. New York: McGraw-Hill Irwi.
- Link,A,N. and Ress,c.(1990), firm size, university based Reaserch and the Return to R&D . Small Business Economics, 2, pp.25-33.
- MultiQuest Consultants (2004), available at: www.mqcinc.com ,Accessed 23 January.
- Naomi R. Fine, Esq., President, Pro-Tec Data(1997),” Competitive Intelligence:An External Threat and an Internal Requirement” (www.pro-tecdata.com.).
- Nunnally, J., (1978), Psychometric methods. New York: McGraw.
- Ortoll-Espinet, Eva, López-Borrull, Alexandre, Cobarsí-Morales, Josep, Montserrat Garcia-Alsina and Canals, Agustí, (2008),Social Capital as a Source of Competitive Intelligence in Universities, (www.uoc.edu).
- Ovsanka, Peter. Diacikova, Anna.(2008).” Competitive Intelligence in Chemosvit a.s.” Conference on Professional Information Resources for Business, Marketing, Competitive Intelligence and Knowledge Management .Prague 6, Diplomat Hotel, 5.-6. February 2008.
- Peltoniemi, Mirva. Vuori, Elisa,(2005),” Competitive Intelligence and Co-evolution within anOrganisation Population” Tampere University of Technology, Institute of Business Information Management, Tampere, Finland.
- Peyrot, M., Childs, N., Van Doren, D. And Allen, K. (2002), An empirically based model of competitor intelligence use,Journal of Business Research, Vol. 55, pp. 747-58
- Porter, Michael,(2007), “Competition is at the core of the success or failure of most firms.” (www.tsicanada.com).
- Salkow, Christian, (2007), A survey of management method’s effectivness on small industry success .Toranto university
- Viviers, Wilma, Andrea Saayman, Marie'-Luce, (2005), Muller Enhancing a competitive intelligence culture in South Africa International Journal of Social Economics Vol.32 No. 7, 2005 pp. 576-589
- Wetzels, M., G. Odekerken-Schröder, and C. Van Oppen, (2009), Using PLS path modeling for assessing hierarchical construct models: guidelines and empirical illustration. MIS quarterly: p. 177-195.
- Wright, M. and Ashill, N.(1998),A contingency model of marketing information, European Journal of Marketing, Vol.32 Nos. ½.
- Wright, Phillip C. and Geraldine, Roy, (1999),” Industrial espionage and competitive intelligence: one you do; one you do not” Journal of Workplace Learning Volume 11 · Number 2. 1999 ·© MCB University Press · ISSN 1366-5626. pp. 53–59.
- Wright, Sheila, (2009), Competitive Intelligence, Analysis & Strategy, Leicester Business School, De Montfort University. (www.leedsmet.ac.uk).
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- Eskandari, K., Bighlu, L. (2014), “Competitive intelligence of managers as part of business intelligence organization”, National Conference on Entrepreneurship and Pedigree Competition, Mazandaran.
- Eskandari, K., Bighlu, L., Tirandaz, H. (2014), “Competitive intelligence of managers as part of business intelligence organization”, National Conference on Entrepreneurship and Pedigree Competition, Mazandaran.
- Eskandari, K., Molavi, Z. (2009), “Small Industries, Iran Industrial and Economic Development Engine”, Monthly Letter of Work and Society, N 1.
- Eskandari, K. (2009), “Investigating the Relationship between Managers Competitive Intelligence and Developing Small Industries in East Azarbaijan Province”, Master's Degree in Public Administration, Islamic Azad University of Bonab Branch.
- Eskandari, K., Bighlu, L. (2013), “Explaining the Need for Competitive Intelligence in Managers of the Age of Chaos”, Third International Conference on Behavioral Sciences, Kish.
- Zoltan, G. (2004), “The Role of Small Industries in the Managers' Economy”, Jahangir Majidi translation, Tehran, Cultural Arts Institute, V 2.
- Beykzad, J., Eskandari, K. (2009), “Competitive intelligence as a supportive tool in the decision making process of managers”, Monthly Managing Director, N 52.
- Beykzad, J., Eskandari, K. (2009), “Competitive intelligence of managers and small industries development”, Journal of Labor and Society, N 1, 113-114.
- Pakmaram, A., Eskandari, K, Molavi, N. (2009), “Competitive intelligence, tracking competitors' moves”, Tedbir Monthly Journal, N 214.
- Pur Sadegh, N., Eskandari, K, Eskandari, G. (2010), “Storage and management of competitive intelligence information”, Fifth International Conference on Strategic Management and Performance, Tehran.
- Porter, M. (2006), “Competitive strategy”, Tehran, Resa Publication, V 2.
- Talali, M., Farakdaz, K., Totz, R. (2013), “Technology, Culture and Competitiveness of Developments and Global Political Economy”, Nasser Movafaghiyan Translation, Tehran, Iranian Institute for Development Studies, V 1.
- Cherniaska, Fiyuna., Pater, G. (2001), “The symbolic business world: the magic of information and competitive advantage”, Translation by Alireza Rezaee Nejad, Tehran, Resa Publication, V 1.
- Devid, F. (2000), “Strategic management”, Translation by Ali Parsayian and Seyed Mohammad Arabi, Office of Cultural Research, V 7.
- United Nations. (1987), “Study of the situation of small industries in Asia and the Pacific”, Translated by Rural Industries Committee of the Central Office of Jihad Sazandegi, Broadcasting Committee of Rural Industries Jihad Sazandegi, Meraj Publication, V 1.
- Sharafi Nejad, N. (2007), “Investigating and Prioritizing the Influencing Factors on Export Development of Small and Medium Industries (Case Study of Sweet Industry and Chocolate),”, Master's Thesis, Tehran, Institute of Management and Planning of Iran.
- Fatemi, M. (2006), “Emotional intelligence”, Tehran, Sargol Publications, V 1.
- Katler, F., Armstrong, G. (2000), “Marketing principles”, Translation of Ali Parsayian, Preschool Publications, Tehran, V 1, N 1.
- Karami, A. (2007), “A Survey on the Viewpoints of Senior Managers in the Strategic Management Process in Small and Medium Enterprises of the UK Electronics Industry”, PhD dissertation, International Development University.
- Karami, A. (2008), “Strategic Attitude To Investigate the Role of SMEs and Provide Its Development Tools in East Azarbaijan Province”, Ministry of Interior of the East Azarbaijan Governorate, Deputy Governor of East Azarbaijan, V 1.
- Key Maram, F. (2005), “The Role of Small and Medium Industries in Industrial Development”, Sharif University of Technology, Scientific publication, V1.
- Miler, E. (2004), “Competitive intelligence”, Translated by Mohsen Rasulian and Ali Ashraf Yarmohammadi, Tedbir Monthly Jurnal, V 15, N 15.
- Musavi Shahrudi, M. (2004), “Small rural development axis”, Tehran, Neghin Publication, V 1.
- Molayi, M. (2004), “Modernization of small industries”, Tedbir Monthly Jurnal, V 150, N 15.
- Molayi, M. (2003), “Evaluation of factors affecting profitability, performance of small industries in Iran”, PhD thesis, Tehran, Tarbiat Modares University, Humanities University.
- Najafi Haghi, J. (2003), Competitive intelligence, Tedbir Monthly Jurnal, N 154.
- Vopa, R. (1994), “Modernization and modernization of small industrial and commercial units”, Asia Productivity Organization, Translation Ministry of Industries, Tehran, Ministry of Industry.
- Vazife Dust, H., Ghasemi, F. (2008), “Competitive intelligence Approaches and uses”, Tedbir Monthly Jurnal, N 197.
- Unido. (2004), “Summary of findings and recommendations for policy making in the small and medium industries sector”, Tehran, Ministry of Industry and Mines, Translation of Small Industries Organization and Industrial Cities of Iran.
- Calof, L. (1996), what’s your competitive intelligence quotient, unpublished Conference Report, September.
- Chen, H.-R. and H.-F, (2012), Tseng, Factors that influence acceptance of web-based e-learning systems for the in-service education of junior high school teachers in Taiwan. Evaluation and program planning,. 35(3): p. 398-406
- Fornell, C. and D.F. Larcker, (1981), Evaluating structural equation models with unobservable variables and measurement error. Journal of marketing research, 1981: p. 39-50
- Foster, Philippa,(2008), ”competitive intelligence or industrial espionage?”, Institute of Business Ethics, (www.ibe.org.uk).
- Gregory G, Dess, G.T. Lumpkin and Marilyn L. Taylor (2005), competitive. Intelligence Strategic Management. 2 ed. New York: McGraw-Hill Irwi.
- Link,A,N. and Ress,c.(1990), firm size, university based Reaserch and the Return to R&D . Small Business Economics, 2, pp.25-33.
- MultiQuest Consultants (2004), available at: www.mqcinc.com ,Accessed 23 January.
- Naomi R. Fine, Esq., President, Pro-Tec Data(1997),” Competitive Intelligence:An External Threat and an Internal Requirement” (www.pro-tecdata.com.).
- Nunnally, J., (1978), Psychometric methods. New York: McGraw.
- Ortoll-Espinet, Eva, López-Borrull, Alexandre, Cobarsí-Morales, Josep, Montserrat Garcia-Alsina and Canals, Agustí, (2008),Social Capital as a Source of Competitive Intelligence in Universities, (www.uoc.edu).
- Ovsanka, Peter. Diacikova, Anna.(2008).” Competitive Intelligence in Chemosvit a.s.” Conference on Professional Information Resources for Business, Marketing, Competitive Intelligence and Knowledge Management .Prague 6, Diplomat Hotel, 5.-6. February 2008.
- Peltoniemi, Mirva. Vuori, Elisa,(2005),” Competitive Intelligence and Co-evolution within anOrganisation Population” Tampere University of Technology, Institute of Business Information Management, Tampere, Finland.
- Peyrot, M., Childs, N., Van Doren, D. And Allen, K. (2002), An empirically based model of competitor intelligence use,Journal of Business Research, Vol. 55, pp. 747-58
- Porter, Michael,(2007), “Competition is at the core of the success or failure of most firms.” (www.tsicanada.com).
- Salkow, Christian, (2007), A survey of management method’s effectivness on small industry success .Toranto university
- Viviers, Wilma, Andrea Saayman, Marie'-Luce, (2005), Muller Enhancing a competitive intelligence culture in South Africa International Journal of Social Economics Vol.32 No. 7, 2005 pp. 576-589
- Wetzels, M., G. Odekerken-Schröder, and C. Van Oppen, (2009), Using PLS path modeling for assessing hierarchical construct models: guidelines and empirical illustration. MIS quarterly: p. 177-195.
- Wright, M. and Ashill, N.(1998),A contingency model of marketing information, European Journal of Marketing, Vol.32 Nos. ½.
- Wright, Phillip C. and Geraldine, Roy, (1999),” Industrial espionage and competitive intelligence: one you do; one you do not” Journal of Workplace Learning Volume 11 · Number 2. 1999 ·© MCB University Press · ISSN 1366-5626. pp. 53–59.
- Wright, Sheila, (2009), Competitive Intelligence, Analysis & Strategy, Leicester Business School, De Montfort University. (www.leedsmet.ac.uk).