ارزیابی قابلیت‌های راهبردی جهتِ توسعه پایدار محصولات متناسب با محیط‌زیست: مطالعه‌ی موردی شرکتِ بهره‌برداری نفت و گاز مارون
محورهای موضوعی : اقتصاد محیط زیست
محمد سمالی
1
(دانشجوی دکترای مدیریت صنعتی، واحد مسجد سلیمان، دانشگاه آزاد اسلامی، مسجدسلیمان، ایران.)
صابر ملاعلیزاده زواردهی
2
(استادیار، گروه مهندسی صنایع، واحد مسجد سلیمان، دانشگاه آزاد اسلامی، مسجدسلیمان، ایران. *(مسوول مکاتبات))
علی محمودی راد
3
(استادیار گروه ریاضی کاربردی، واحد مسجد سلیمان، دانشگاه آزاد اسلامی، مسجد سلیمان، ایران.)
سعید قانع
4
(استادیار گروه مدیریت، واحد مسجد سلیمان، دانشگاه آزاد اسلامی، مسجد سلیمان، ایران.)
کلید واژه: قابلیت‌های راهبردی, توسعه پایدار, محصولات متناسب با محیط‌زیست.,
چکیده مقاله :
زمینه و هدف: به دنبال پیامدهای نامطلوب توسعه صنعتی و بهره‌برداری گسترده از منابع طبیعی و تخریب فزاینده محیط‌زیست در طی دهه‌‌های اخیر، بسیاری از متخصصان بر لزوم بکارگیری قابلیت به عنوان مکانیزمی پویا در هدایتِ راهبردهای توسعه پایدار تاکید دارند. هدف این پژوهش ارزیابی قابلیت‌های راهبردی جهتِ توسعه پایدار محصولات متناسب با محیط‌زیست در شرکتِ بهره‌برداری نفت و گاز مارون می‌باشد. روش بررسی: این پژوهش از نظر روش شناسی توسعه‌ای است و از نظر نوع جمع آوری داده‌های پژوهش ترکیبی است. در این پژوهش در بخش کیفی براساس فرآیندهای تحلیل فراترکیب تلاش شد تا ابتدا پژوهش‌های مرتبط با حوزه‌ی پژوهش تعیین و سپس مولفه‌ها پژوهش تعیین شوند. همچنین در ادامه بخش کیفی از تحلیل دلفی و سپس تحلیل رتبه بندی تفسیری استفاده شد. یافته‌ها: نتایج پژوهش از تعیین مولفه‌ی قابلیت راهبردی توسعه پایدارِ اقتصادی به عنوان تأثیرگذارترین قابلیت راهبردی جهتِ توسعه پایدار محصولات متناسب با محیط‌زیست در شرکت بهره برداری نفت و گاز مارون حکایت دارد. بحث و نتیجه‌گیری: نتیجه‌ی کسب شده به معنای آن است که جهتِ تولید محصولات سبز، مهمترین کارکرد راهبردی در توسعه‌ی پایدار، توجه به ماهیتِ اقتصادی تولید محصولات متناسب با محیط‌زیست می‌باشد تا از این طریق بتواند از مزیت رقابتی لازم برای دستیابی به توسعه‌ی پایدار برخوردار باشد
Background and Objective: Adverse consequences for industrial development and extensive utilization of natural resources and increasing environmental degradation in recent decades, many of the experts stressed the need to use dynamic capabilities as a mechanism to guide the sustainable development strategies. The purpose of this research is Evaluate strategic capabilities for sustainable product development in accordance with the environment: Case Study of Maroon Oil and Gas Company. This research is developmental in terms of methodology and is combined in terms of data collection type. Material and Methodology: In this research, in the qualitative section, based on meta-analysis processes, an attempt was made to first determine the research related to the field of research and then to determine the components of the research. Also in the qualitative part, Delphi analysis was used to determine the extent of theoretical consensus. Interpretive ranking analysis (IRP) was used to conduct a quantitative part of the research. Findings: The results of the research in the qualitative part indicate the existence of 8 sub-components of strategic capabilities for the sustainable development of products in accordance with the environment, which were confirmed in two stages of Delphi analysis, the theoretical consensus. On the other hand, the results in a small part indicate the determination of the component of strategic capability of sustainable economic development as the most effective strategic capability for sustainable development of environmentally friendly products in Maroon Oil and Gas Exploitation Company. Discussion and Conclusion: The result means that in order to produce green products, the most important strategic function in sustainable development is to pay attention to the economic nature of producing products that are environmentally friendly in this way, it can have the necessary competitive advantage to achieve sustainable development.
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