محرکههای عملکرد صادراتی شرکتهای صادرکننده محصولات غذایی
الموضوعات :
فصلنامه علمی -پژوهشی تحقیقات اقتصاد کشاورزی
سید علی دلبری
1
,
حسین بلوچی
2
,
آذر اعلمی ابرده
3
1 - استادیار گروه مدیریت، واحد نیشابور، دانشگاه آزاد اسلامی، نیشابور، ایران.
2 - استادیار گروه مدیریت، اقتصاد و حسابداری، دانشکده علوم انسانی و اجتماعی، دانشگاه گلستان، گرگان، ایران.
3 - کارشناس ارشد مدیریت بازرگانی، گروه مدیریت، واحد نیشابور، دانشگاه آزاد اسلامی، نیشابور، ایران.
تاريخ الإرسال : 08 الإثنين , ذو القعدة, 1441
تاريخ التأكيد : 08 الأحد , جمادى الثانية, 1444
تاريخ الإصدار : 27 الأحد , ربيع الأول, 1444
الکلمات المفتاحية:
توانمندی نوآوری,
تجربه بینالمللی,
محصولات غذایی,
محرکههای عملکرد صادراتی,
ملخص المقالة :
مقدمه و هدف: امروزه نقش صادرات و اهمیت آن در رشد و شکوفایی اقتصاد کشورهای در حال توسعه به خوبی شناخته شده است. هدف از این پژوهش بررسی تأثیر محرکههای عملکرد صادراتی نظیر توانمندی نوآوری و تجربه بینالمللی بر عملکرد صادراتی در شرکتهای صادرکننده محصولات غذایی استان تهران میباشد.
مواد و روشها: این پژوهش یک پژوهش کاربردی از نوع توصیفی - پیمایشی است و ابزار گردآوری دادهها پرسشنامه میباشد. جامعه آماری پژوهش شامل کلیه مدیران و سرپرستان 50 شرکت صادرکننده محصولات غذایی استان تهران است. روش نمونهگیری از نوع نمونهگیری قضاوتی بوده و حجم نمونه برابر با 185 مدیر و سرپرست میباشد. این پژوهش در بازه زمانی تیرماه 1398 تا آذرماه 1398 انجام شده است. برای آزمون فرضیهها از روش مدلسازی معادلات ساختاری استفاده شد.
یافتهها: توانمندی نوآوری و تجربه بینالمللی بر عملکرد صادراتی شرکتهای صادرکننده محصولات غذایی استان تهران تأثیر معناداری دارند. افزون بر این، توانمندی نوآوری بیش از تجربه بینالمللی بر عملکرد صادراتی تأثیرگذار است.
بحث و نتیجهگیری: شرکتهای صادراتی محصولات غذایی استان تهران بمنظور بهبود عملکرد صادراتی خود ابتدا باید توانمندی نوآوری و سپس تجربه بینالمللی خود را تقویت نمایند.
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