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Open Access Article
1 - Designing a Customer Experience Management Model in the Field of Car Relief Services (The Mixed Methods Research)
Mahmoud Eghbali Hamid Saeedi Hamid reza Saeednia -
Open Access Article
2 - Developing a Dynamic Model for the Impact of Servicescape on Customer Experience in the Hotel Industry
Somayyeh NasarAmini jeloudarlou Samad Aali Mohamad Faryabi Alireza Bafandeh zendeh -
Open Access Article
3 - Customer Experience Management: Scientometric Analysis to Record the Past and Illustrate the Future
pegah Hoodi Tahmours Hasangholi Pouryasouri -
Open Access Article
4 - The Effect of Advertising on Expectations and Perception of the Brand with Emphasis on the Mediating Role of Customer Experience Management in the Insurance Industry
Esmaeil Kiyomarsi Hamid Reza Saeednia Zahra Alipour Darvishi -
Open Access Article
5 - Proposing a Customer Experience Management Model Based on the Grounded Theory Approach in Aviation Industry (Case study: Taban Airline)
Mohammad Sadeghi Far Azar Kaffashpoor Abdollah Naami -
Open Access Article
6 - Designing and Explaining the Digital Marketing Model with the Approach of Customer Experience Management (CEM)
Hiva Zadegan Mohammad Aghaei Mohammad Rahim Esfidani Tahmoures Hasangholipour Manouchehr Ansari -
Open Access Article
7 - Providing a Customer Experience Management (CEM) Model in Omnichannel Banking (Case Study of Bank Day)
Hamed Einipoor Hossein Shirazi meysam shafiei roodposhti Farideh Haghshenas Kashani