ارائه الگوی خط‌مشی‌گذاری ادغام در صنعت بانکداری کشور مبتنی بر خط‌مشی‌گذاری شبکه‌ای
محورهای موضوعی : مدیریتشاپور تقی زاده 1 , سلیمان ایران زاده 2 * , احسان شاکری خوئی 3
1 - دانشجوی دکتری سیاست‌گذاری عمومی، دانشکده ادبیات، حقوق و علوم سیاسی، دانشگاه آزاد اسلامی تبریز، تبریز، ایران.
2 - استاد، دانشکده مدیریت و اقتصاد، ، دانشگاه آزاد اسلامی تبریز، تبریز، ایران.
3 - استادیار، دانشکده ادبیات، حقوق و علوم سیاسی ، دانشگاه آزاد اسلامی تبریز، تبریز، ایران.
کلید واژه: خط‌مشی‌گذاری شبکه‌ای, ادغام بانک‌ها, صنعت بانکداری,
چکیده مقاله :
این مطالعه با هدف ارائه الگوی خط‌مشی‌گذاری ادغام در صنعت بانکداری کشور مبتنی بر خط‌مشی‌گذاری شبکه‌ای انجام شد.روش پژوهش آمیخته اکتشافی است.در بخش کیفی از نمونه‌گیری هدفمند وپس از 10 مصاحبه به اشباع نظری رسید.در بخش کمی جامعه آماری شامل مدیران شعب بانکی که با استفاده از روش خوشه‌ای-تصادفی تعداد 264 نفر برآورد گردید.ابزار گردآوری داده‌ها،مصاحبه نیمه‌ساختار‌یافته و پرسشنامه محقق‌ساخته بود.بخش کیفی با ضریب هولستی و کاپای کوهن،در بخش کمی روایی(همگرا و واگرا)وپایایی(آلفای کرونباخ،پایایی ترکیبی)ارزیابی شد.برای تجزیه‌وتحلیل داده‌ها از روش تحلیل کیفی مضمون،حداقل مربعات جزئی و سوارا استفاده شد.مصاحبه‌ها باروش تحلیل مضمون در نرم‌افزارMaxQDAکدگذاری و داده‌های حاصل از پرسشنامه باروش حداقل مربعات جزئی در نرم‌افزارSmartPLSتحلیل شدند.یافته‌ها نشان داد ارزیابی محیطی بانکداری،ارزیابی درون‌سازمانی،ارزیابی ذی‌نفعان بانکی واسناد بالادستی برخط‌مشی‌گذاری شبکه‌ای وخط‌مشی‌گذاری ادغام تاثیر دارند.خط‌مشی‌گذاری شبکه‌ای وادغامی بر ادغام بانک تاثیر می‌گذارد.درنهایت ادغام بانک بر عملکرد مالی و غیرمالی تاثیرگذار است.بنابراین به نظر می‌رسد باخط‌مشی‌گذاری شبکه‌ای می‌توان سیاست ادغام بانکی را در راستای بهبود عملکرد مالی وغیرمالی بانک هدایت وسازماندهی کرد.
This study was conducted with the aim of presenting a model of integration policy-making in the country's banking industry based on network policy-making.The research method is exploratory mixed.In the qualitative part,theoretical saturation was reached after10interviews using purposive sampling.In the quantitative part,the statistical population included bank branch managers,who were estimated to be264people using the cluster-random method.The data collection tool was a semi-structured interview and a researcher-made questionnaire.The qualitative part was evaluated with Holst coefficient and Cohen's kappa,and in the quantitative part,validity(convergent and divergent)and reliability(Cronbach's alpha,composite reliability)were evaluated.Qualitative content analysis,partial least squares,and Swara methods were used to analyze the data.The interviews were coded using content analysis inMaxQDAsoftware,and the data from the questionnaire were analyzed using partial least squares in SmartPLS software.The findings showed that environmental assessment Banking,internal assessment,bank stakeholder assessment,and upstream documents affect network policy and merger policy.Network and merger policy affect bank merger.Ultimately,bank merger affects financial and non-financial performance.Therefore,it seems that network policy can guide and organize bank merger policy to improve the financial and non-financial performance of the bank.
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