بررسی کیفی هویت زنان شهر بندر عباس بر مبنای مصرف و فرهنگ بومی

محورهای موضوعی : جامعه شناسی

آزیتا پورطرق ¹ , یاسر رستگار ² , سعید معیدفر ³

1 - دانشجوی دکتری جامعه شناسی فرهنگی، گروه جامعه شناسی، دانشکده علوم اجتماعی، دانشگاه آزاد اسلامی، واحد تهران مرکزی، تهران، ایران.
2 - استادیار، گروه جامعه شناسی، دانشکده علوم انسانی، دانشگاه هرمزگان، بندرعباس، ایران.
3 - دانشیار، گروه جامعه شناسی، دانشکده علوم اجتماعی، دانشگاه تهران، تهران، ایران.

تاریخ دریافت : 1401/10/28 تاریخ پذیرش : 1401/11/15 تاریخ انتشار : 1402/01/01

کلید واژه: فرهنگ بومی, هویت زنان, مصرف,

چکیده مقاله :

هدف پژوهش حاضر بررسی کیفی هویت زنان شهر بندر عباس بر مبنای مصرف و فرهنگ بومی بود. جامعه پژوهش شامل کلیه زنان بومی شهر بندر عباس می‌باشد. نمونه پژوهش 18 نفر از زنان بومی بود که از طریق مصاحبه نیمه ساختاریافته و با روش نمونه‌گیری هدفمند و با توجه به اشباع نظری به دست آمد. روش پژوهش کیفی بوده و داده ها با استفاده از روش تحلیل تماتیک و کدگذاری سه مرحله‌ای انجام گرفت. یافته‌ها نشان داد: به لحاظ جامعه شناختی چون شهروندان عضو گروه‌های اجتماعی گوناگونی هستند، افراد در شهرهای چندفرهنگی، موقعیت پیچیده‌تری را به لحاظ شکل گیری و فهم خود از هویت‌شان تجربه می‌کنند. مصرف، شیوه‌ی جدیدی از زندگی است که بر هویت اثرگذار است که منجر به تقویت آن می‌شود. بنابراین برساخت هویت بومی از خلال مصرف عناصر فرهنگ بومی در بین زنان شهر بندرعباس صورت می‌گیرد. مصرف فضا، مصرف مناسبتی و غیرمناسبتی غذا برای کسب هویت، مصرف جمعی و آیینی عناصر بومی، مصرف فردی برای کسب هویت جمعی، و هویت‌بخش بودن مصرف زبان منجر به برساخت مقوله هسته‌ی مصرف هویت به مثابه سبک زندگی شده است که نشان می‌دهد هویت بومی در شهر بندرعباس بر پایه مصرف در نزد زنان بومی تداوم یافته و مصرف بیشتر منجر به تقویت این هویت شده است. ویژگی فرهنگ بندرعباس این بود که مجموعه‌ای از عناصر در آن مصرف می‌شود و مجموعه منسجمی از عناصر فراهم می‌آید که بر ماهیت خاص کنش‌های زنان جامعه اثرگذار بوده و خاستگاه مهم هویت‌بخشی برای زنان و جامعه بومی شده است.

چکیده انگلیسی:

The purpose of this study was to qualitatively investigate the identity of women in Bandar Abbas city based on consumption and indigenous culture. The research population included all indigenous women of Bandar Abbas city. The research sample was 18 indigenous women, which was selected through semi-structured interviews with purposive sampling procedure considering theoretical saturation. The research method was qualitative and the data was collected using thematic analysis and three-step coding. The findings showed: sociologically, since citizens were members of various social groups, people in multicultural cities experienced a more complicated situation in terms of their formation and understanding of their identity. Consumption was a new lifestyle that affected identity, which led to its strengthening. Therefore, the construction of indigenous identity took place through the consumption of elements of indigenous culture among the women of Bandar Abbas city. "Consumption of space", "occasional and non-occasional consumption of food to acquire identity", "collective and ritual consumption of local elements", "individual consumption to acquire collective identity", and "the identity-giving nature of language use" led to the construction of the core category of "consumption of identity as a lifestyle", which showed that the native identity in Bandar Abbas city was continued based on consumption among native women and more consumption had led to the strengthening of this identity. The characteristic of Bandar Abbas culture was that a set of elements were used in it and a coherent set of elements was provided which had an effect on the specific nature of the actions of women in the society and had become an important source of identity-giving for women and the local society.

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