شناسایی و رتبه بندی عوامل مؤثر بر رقابت پذیری زنجیره تأمین با به کارگیری تکنیک های PLS-FAHP (مورد مطالعه: شرکت کفش پیام)
محورهای موضوعی :
مدیریت صنعتی
Saeid Sadeghi
1
(Ph.D Student in Industrial Management, Faculty of Management & Accounting, Allameh Tabataba'i University, Tehran, Iran)
Ahmadreza Ghasemi
2
(Assistant Prof., Faculty of Management and Accounting, College of Farabi, Tehran University, Qom, Iran)
تاریخ دریافت : 1396/03/09
تاریخ پذیرش : 1396/12/18
تاریخ انتشار : 1396/12/01
کلید واژه:
Supply Chain,
FAHP,
Competitiveness,
PLS,
رقابت پذیری,
زنجیره تأمین,
صنعت کفش,
Footwear industry,
چکیده مقاله :
یکی از ویژگی‌های شرکت‌های موفق امروزی برخورداری از قدرت رقابتپذیری است و در عین حال ویژگی بارز شرکت‌های ناموفق، عدم برخورداری از این ویژگی است. هدف اصلی پژوهش حاضر، شناسایی و رتبهبندی عوامل مؤثر بر رقابتپذیری زنجیرهتأمین در صنعت کفش است. دادهها از 82 نفر از کارکنان، کارشناسان و خبرگان شرکت کفش پیام جمعآوری گردید و تأثیر چهار عامل مختلف اعم از مدیریت زنجیره تأمین سبز، شراکت زنجیرهتأمین، رویکرد توسعه پایدار در بخشبندی تأمین کننده و قابلیتهای فرآیندی مدیریت دانش بر رقابت پذیری زنجیره تأمین مورد بررسی و آزمون قرار گرفت. به منظور تحلیل دادهها و تست مدل پیشنهادی در فاز آماری پژوهش، روش حدأقل مربعات جزئی (PLS)، و به منظور اولویت بندی عوامل مؤثر در رقابت پذیری زنجیره تأمین در فاز تحقیق در عملیاتی پژوهش، تکنیک FAHP مورد استفاده قرار گرفت. نتایج حاصل از فاز آماری پژوهش حاکی از تأثیر مثبت و معنادار شراکت زنجیره تأمین، قابلیتهای فرآیندی مدیریت دانش، مدیریت زنجیره تأمین سبز و رویکرد توسعه ی پایدار در انتخاب و بخشبندی تأمین کننده بر رقابت پذیری زنجیره تأمین میباشد. نتایج حاصل از اولویتبندی عوامل مؤثر در رقابت پذیری زنجیره تأمین با استفاده FAHP از نشان داد که شراکت زنجیره تأمین مهمترین عامل در رقابت پذیری زنجیره تأمین است و پس از آن، قابلیتهای فرآیندی مدیریت دانش در اولویت دوم قرار گرفته است. در پایان، برخی استراتژیهای کاربردی برای مدیران، مورد بحث و بررسی قرار گرفته و پیشنهادهایی برای پژوهشهای آینده فراهم شده است.
چکیده انگلیسی:
One of the qualities of today's successful companies is competitiveness power and at the same time, a blatant feature of unsuccessful ones is lack of this quality. The main aim of this research is to Identifying and prioritizing contributing factors in supply chain competitiveness in the footwear industry. Data were collected from 82 employees, experts, and managers of Payam shoe firm and examined the impact of four different factors Including green supply chain management, supply chain partnership, sustainable approach to supplier segmentation and knowledge management process capability on supply chain competitiveness. To analyze the data and testing the proposed model in the statistical phase of research, partial least squares (PLS) method, and to prioritizing contributing factors in supply chain competitiveness in the operational research phase of research, FAHP technique was used. The results of the statistical phase of research indicate that “supply chain partnership”, “knowledge management process capability”, “green supply chain management” and “sustainable approach in supplier selection and segmentation” have a significant positive effect on supply chain competitiveness. The results of prioritizing contributing factors in supply chain competitiveness by using FAHP indicate that “supply chain partnership” is the most important factor in supply chain competitiveness and after that “knowledge management process capability” was located in second priority. Finally, some practical strategies for managers are discussed and some suggestions for future research are provided.
منابع و مأخذ:
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Aghazadeh, Hashem; Estiri, Mehrdad & Osanlou, Bahareh (2007). Competitiveness of Iranian Enterprises. Journal of Economic Research, 7(3), 38-57.
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Murths, T. P., et al, (1998), “Country Capabilities and the Strategic State: How National Political Institutions Affect MNC Strategies” Strategic Management Journal, Vol. 15, pp: 113-129.
Porter, M., (1990), “The Competitive Advantage of Nations” New York: Free Press.
Pyka, A. (2002), “Innovation networks in economics: from the incentive-based to the knowledge based approaches” European Journal of Innovation Management, 5:3, 152-163.
Rezaei & Ortt (2012). “Multi-criteria supplier segmentation using a fuzzy preference relations based AHP” European Journal of Operational Research, 225 (2013), 75–84
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Rivard & Huff. (1988). “Factors of success for End-User computing” Communications of the ACM 31:5, May, pp, 552-561.
Samir.K.Srivastva (2007), “Green Supply-Chain management: A state-of the-art literature review” International Journal of Management Reviews. Vol. 9, No.1, 2007.
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Shurchuluu, P. (2002) “National Productivity and Competitiveness Strategies for the New Millennium” Integrated Manufacturing System, Vol. 13.
Wen. (2010). “Linking Bayesian networks and PLS path modeling for causal analysis” Expert Systems with Applications, 134–139.:37.
Wilson & Boyle. (2006). “Interorganisational collaboration at UK” Leadership & Organization Ddevelopment Journal, 27(6), 501-523.
Wixom, B. H., & Watson, H. J. (2001). An empirical investigation of the factors affecting data warehousing success” MIS Quarterly, 25(1), 17–41.
Yang, C.S. Lu, J.J. Haider, P.B. Marlow'. (2013). “The effect of green supply chain management on green performance and firm competitiveness in the context of container shipping in Taiwan'Transp”. Res.: E: Logist. Transp. Rev., 55 (2013), pp. 55–73.
Zand Hesami, Hesam, Ashtiani Pour, Zeinab & Pour Khalil, Nesa (2014). Evaluating the impact of knowledge management dimensions on improving the competitiveness of SME's. Journal Industrial Management, 9, 27-42.
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Adams, G.L. and Lamont, B.T. (2003). “Knowledge management systems and developing sustainable competitive advantage” Journal of Knowledge Management, 7:2, 142-54.
Aghazadeh, Hashem; Estiri, Mehrdad & Osanlou, Bahareh (2007). Competitiveness of Iranian Enterprises. Journal of Economic Research, 7(3), 38-57.
Akimova, Irina (2000). “Development of Market Orientation and Competitiveness of Ukrainian Firms” European Journal of Marketing, Vol. 34, No. 9/10, pp. 1128-1148.
Ambashta Ajitabh, Momaya K. (2002) “Competitive of Firms: Review of Theory, Frameworks, and Models” Singapore Management Review, 26(1).
Aujirapongpan, S., Vadhanasindhu, P., Chandrachai, A. and Cooparat, P., (2010). “Indicators of knowledge management capability for KM effectiveness” VINE, 40:2, 183-203.
Azar, Adel; Mirfakhraddiny, Seyyed Haydar & Anvari Rostamy, Ali Asghar (2009). Comprative Study of Data Analysis in Six Sigma Statistical Tools and MADM techniques. Management Research in Iran, 4(59), 1-35.
Barney, J., Wright, M., & Ketchen, D., J. (2001). “The Resource-based View of the Firm: Ten Years after 1991” Journal of Management, 27, Pergamon, pp 625-641.
Bartlett, A., & Ghoshal, S., (1989). “Managinig across Borders” Harvard Business School Press, Boston, MA. 1-402.
Bhatnagar, R. and Sohal, A.S. (2005). “Supply chain competitiveness: measuring the impact of location factors, uncertainty and manufacturing practices” Technovation 25, 443–456.
Cardinal, L.B., Alessandri, T.M. and Turner, S.F. (2001) “Knowledge codifiability, resources and science based innovation” Journal of Knowledge Management, 5:2, 195-204.
Carneiro, A. (2002) “How does knowledge management influence innovation and competitiveness?” Journal of Knowledge Management, 4:2, 87-98.
Chang. D.Y. (1996). “Applications of the extent analysis method on fuzzy AHP” European Journal of Operational Research, 95(3), 649-655.
Ching Lin & Chih Huang. (2009). “Understanding social loafing in knowledge contribution from the perspectives of justice and trust” Expert Systems with Applications, 36, 6156–6163.
Chopra, So Meindel, P (2007). “Supply chain management, strategy, planning & operation, 3rd ed.: Pearson Prentice Hall.
Chuang, S.H. (2004). “A resource-based perspective on knowledge management capability and competitive advantage: an empirical investigation” Expert Systems with Applications, 27:3, 459-65.
Darroch, J. and McNaughton, R. (2002) “Examining the link between knowledge management practices and types of innovation” Journal of Intellectual Capital, 3:3, 210-22.
DC, (2001), “Destination Competitiveness: Development of a Model with Application to Australia and the Republic of Korea” An Australian Govt Report, October.
D'Cruz, J., and Rugman, A., (1992), “New Concepts for Canadian Competitiveness” Kodak, Canada.
Dess, Gregory, G., & Lumpkin, Tom, G., (2003), “Strategic Management” Mc GrawHill.
Ellram & Cooper. (1990). “Supply Chain Management, Partnership, and the Shipper – Third Party Relationship” The International Journal of Logistics Management, 1 (2): 1–10.
Esposito-Vinzi, V., Wynne, W., Chin W.W., Henseler, J. and Wang, H. (Eds.). (2010). “Handbook of partial least squares: concepts, Methods and Applications” New York: Springer Verlag.
Gold, A., Malhotra, A. and Segars, A. (2001). “Knowledge management: an organizational capabilities perspective”. Journal of management information systems (18:1), PP: 185-214.
Horvath. (2001). “Collaboration: The Key to Value Creation in Supply Chain Management” Supply Chain Management: An International Journal, 6 (5): 205–207.
Hulland. (1999). “Use of partial least Science Environment” Engineering and Technology Griffith University.
Lambert, D. M., & M. A. Schwieterman. (2012). “Supplier Relationship Management as a Macro Business Process.” Supply Chain Management: An International Journal, 17(3), 337–352.
Li & Lin. (2006). “Accessing Information Sharing and Information Quality in Supply Chain Management” Decision Support Systems, 42 (3): 1641–1656.
Liljander, V., Polsa, P., & van Riel, A. (2009). “Modelling consumer responses to an apparel store brand: Store image as a risk reducer. Journal of Retailing and Consumer Services, 16, 281–290.
Liu, S., Sandra, et al, (2003). “Market-oriented Organizations in an Emerging Economy, A Study of Missing Links” Journal of Business Research, Vol. 56, pp: 481-491.
Ma, H., 1999, “Anatomy of competitive advantage: a SELECT framework” Management Decision, 37(9), pp: 709-718.
Man, TWY, et al, (1998), “Conceptualization of SMEs Competitiveness: A Focus on Entrepreneurial Competencies” Working Paper, Department of Management, Hong Kong Polytechnic University.
McGahan, Anita, M., Silverman, Brian, S, (2006). “Profitting from Technilogical Innovation by Others: The Effect of Competitor Patenting on Firm Value” Research Policy, 35(8), October, pp: 1222-1242.
Mehregan, Mohammad Reza, Asghari Zadeh, Ezzatollah & Safari, Hosein (2014). Model designed to assess the firm-level competitiveness using structural equation modeling (case study: the National Petrochemical Companies of Iran). Iranian Journal of Trade Studies, 12(46), 1-36.
Momaya, K., 1998, “Evaluating International Competitiveness at the Industry Level” Vikalpa, Vol 23, No 2, April-June.
Murths, T. P., et al, (1998), “Country Capabilities and the Strategic State: How National Political Institutions Affect MNC Strategies” Strategic Management Journal, Vol. 15, pp: 113-129.
Porter, M., (1990), “The Competitive Advantage of Nations” New York: Free Press.
Pyka, A. (2002), “Innovation networks in economics: from the incentive-based to the knowledge based approaches” European Journal of Innovation Management, 5:3, 152-163.
Rezaei & Ortt (2012). “Multi-criteria supplier segmentation using a fuzzy preference relations based AHP” European Journal of Operational Research, 225 (2013), 75–84
Rezaei, Ortt & Trott. (2014). “How SMEs can benefit from supply chain partnerships” International Journal of Production Research, 53 (5). pp. 1527-1543.
Rezai Dolat Abadi, H. (1384). Designing effectiveness model of market orientation on business performance according to the marketing capabilities. PhD thesis, Tarbiat Modarres University, School of Management.
Rivard & Huff. (1988). “Factors of success for End-User computing” Communications of the ACM 31:5, May, pp, 552-561.
Samir.K.Srivastva (2007), “Green Supply-Chain management: A state-of the-art literature review” International Journal of Management Reviews. Vol. 9, No.1, 2007.
Shaabani, E., Ahmadi, H. and Yazdani, H. R. (2012), “Do interactions among elements of knowledge management lead to acquiring core competencies?” Business Strategy Series, 13:6, 307-322.
Shani, A.B., Sena, J.A. and Olin, T. (2003), “Knowledge management and new product development: a study of two companies” European Journal of Innovation Management, 6:3, 137-149.
Shurchuluu, P. (2002) “National Productivity and Competitiveness Strategies for the New Millennium” Integrated Manufacturing System, Vol. 13.
Wen. (2010). “Linking Bayesian networks and PLS path modeling for causal analysis” Expert Systems with Applications, 134–139.:37.
Wilson & Boyle. (2006). “Interorganisational collaboration at UK” Leadership & Organization Ddevelopment Journal, 27(6), 501-523.
Wixom, B. H., & Watson, H. J. (2001). An empirical investigation of the factors affecting data warehousing success” MIS Quarterly, 25(1), 17–41.
Yang, C.S. Lu, J.J. Haider, P.B. Marlow'. (2013). “The effect of green supply chain management on green performance and firm competitiveness in the context of container shipping in Taiwan'Transp”. Res.: E: Logist. Transp. Rev., 55 (2013), pp. 55–73.
Zand Hesami, Hesam, Ashtiani Pour, Zeinab & Pour Khalil, Nesa (2014). Evaluating the impact of knowledge management dimensions on improving the competitiveness of SME's. Journal Industrial Management, 9, 27-42.
