List of Articles customers' intention to buy

• Open Access Article
  • Abstract Page
  • Full-Text
  
  1 - Investigating the Effects of Brand Experience, Brand Image, and Brand Trust on Brand Attachment and Purchase Intention" (Case study: iPhone Consumers in Iran)
  Zeinab olsadat Tabatabaei Yeganeh
• Open Access Article
  • Abstract Page
  • Full-Text
  
  2 - The Impact of Perceived Utility and Social Value on the Purchasing Behavior of Modiseh Online Retail Online Startup Customers
  نرگس مقبول کل تپه لیلا حامدی مجید ربیعی دولابی