List of Articles business value Open Access Article Abstract Page Full-Text 1 - Market, Value Change and Development: Generational Differences in Business Values Among Marketers in Isfahan hassan saghafian mansour haghighatian shapour behyan 10.30495/jisds.2007.21279 Open Access Article Abstract Page Full-Text 2 - Market, Value Changes and Development: Generational Differences in Business Values among Bazaars in Isfahan Hassan Saqafian Mansour Haghighatian Shapour Behyan Open Access Article Abstract Page Full-Text 3 - Investigating the relationship between software support of the company's capabilities and the company's performance with regard to the mediating role of value and business strategy Fatemeh Hooshangi Elahe Masoumi Open Access Article Abstract Page Full-Text 4 - An analysis of social factors associated with business value orientation among traditional shopkeepers (bazari) of the city of Esfahan Hassan Saghafian Mansour Haghighatian Shapour Behyan 10.30495/uss.2022.691075